Data updated: July 2026
The First Years
@thefirstyearsbrand Β· Instagram Β· US Β· baby-care
About The First Years
The First Years is a lifestyle creator on Instagram, focusing on baby care and parenting. With a follower count of 64,238, this micro-influencer shares informative content that helps families navigate the challenges of parenting. The creator's posts often include product reviews and tutorials, aimed at providing valuable insights for parents. The content is characterized by an educational vibe and authenticity, appealing to a community seeking practical advice on newborn, baby, and toddler essentials. Some content may require brand review.
@thefirstyearsbrand's followers & following
@thefirstyearsbrand currently has 64,238 followers on Instagram and follows 576 accounts, a follower-to-following ratio of 111.52. That places the account in the micro tier of baby-care creators.
@thefirstyearsbrand's content
@thefirstyearsbrand has published 1,598 posts to date, working across carousels, reels, static-posts, stories. The account's content is classified under baby-care, parenting, baby-products, family, reviews. Bio: βParent Like a Pro π‘ Newborn, baby & toddler must-haves that help your family conquer the chaos of parenting.β
AI quality check on @thefirstyearsbrand
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thefirstyearsbrand's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thefirstyearsbrand's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience is primarily based in the US, with a balanced gender skew. The age demographic leans towards individuals aged 25-34, suggesting a focus on young parents and families. This demographic alignment supports the creator's niche in baby care and parenting.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit The First Years?
Brands that specialize in baby products, parenting resources, and family-oriented services would align well with The First Years. The creator's authentic and informative approach makes them suitable for partnerships that emphasize quality and practicality in parenting.
Frequently asked questions
How many Instagram followers does @thefirstyearsbrand have?
As of July 2026, @thefirstyearsbrand has 64,238 followers (64K) on Instagram, follows 576 accounts, and has published 1,598 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thefirstyearsbrand?
Verified contact details for @thefirstyearsbrand β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thefirstyearsbrand's contact info β free trial β
How much does @thefirstyearsbrand charge for a sponsored post?
@thefirstyearsbrand sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @thefirstyearsbrand's net worth?
@thefirstyearsbrand's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 64K followers and a standard price tier in baby-care, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @thefirstyearsbrand have fake followers?
Zaver's AI authenticity check scores @thefirstyearsbrand 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @thefirstyearsbrand?
@thefirstyearsbrand's 64K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @thefirstyearsbrand's report on Zaver.
Which influencers are similar to @thefirstyearsbrand?
Zaver lists comparable baby-care creators in United States in the "Influencers like @thefirstyearsbrand" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 592 vetted baby-care creators with plain-English queries.
What is the follower count?
The First Years has 64,238 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is standard, but pricing can vary.
What is the content niche?
The primary niche is baby care, with secondary focuses on parenting, baby products, and family.
