Data updated: July 2026
The Doughnut Project ✓
@thedoughnutproject · Instagram · US · desserts
About The Doughnut Project
The Doughnut Project is a lifestyle creator on Instagram, focusing on desserts, particularly hand-crafted doughnuts. With a follower count of 142,461, they engage a mid-sized audience through various content formats including static posts, reels, stories, and carousels. Their biography highlights their previous location in the West Village, NYC, and promotes their cookbook available on Amazon. The creator maintains a high authenticity score of 0.95 and a content quality score of 0.85, reflecting their commitment to quality content. Some content may require brand review.
@thedoughnutproject's followers & following
@thedoughnutproject currently has 142,461 followers on Instagram and follows 321 accounts, a follower-to-following ratio of 443.8. That places the account in the mid tier of desserts creators.
@thedoughnutproject's content
@thedoughnutproject has published 3,860 posts to date, working across static-posts, reels, stories, carousels. The account's content is classified under desserts, desserts, baking, food, recipes. Bio: “Legendary hand-crafted doughnut brand formerly in the West Village, NYC. COOKBOOK AVAILABLE ON AMAZON.”
AI quality check on @thedoughnutproject
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thedoughnutproject's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thedoughnutproject's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience of The Doughnut Project skews evenly between genders, with a notable age concentration in the 25-34 range. The primary geographic focus is the United States, suggesting a strong domestic engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit The Doughnut Project?
Brands in the food and dessert sectors would align well with The Doughnut Project, particularly those looking to promote baking products or recipe ideas. Their authentic storytelling and focus on feel-good content can enhance brand narratives effectively.
Frequently asked questions
How many Instagram followers does @thedoughnutproject have?
As of July 2026, @thedoughnutproject has 142,461 followers (142K) on Instagram, follows 321 accounts, and has published 3,860 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thedoughnutproject?
Verified contact details for @thedoughnutproject — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thedoughnutproject's contact info — free trial →
How much does @thedoughnutproject charge for a sponsored post?
@thedoughnutproject sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thedoughnutproject's net worth?
@thedoughnutproject's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 142K followers and a standard price tier in desserts, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @thedoughnutproject have fake followers?
Zaver's AI authenticity check scores @thedoughnutproject 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thedoughnutproject?
@thedoughnutproject's 142K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thedoughnutproject's report on Zaver.
Which influencers are similar to @thedoughnutproject?
Zaver lists comparable desserts creators in United States in the "Influencers like @thedoughnutproject" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 1,071 vetted desserts creators with plain-English queries.
What is the follower count?
The Doughnut Project has 142,461 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
The estimated price tier for collaborations is standard.
What is the content niche?
The primary niche is desserts, with secondary niches including baking, food, and recipes.
