Data updated: July 2026
Mickiala Williams ✓
@thecoupongenius · Instagram · US · personal-finance
About Mickiala Williams
Mickiala Williams, known as thecoupongenius on Instagram, is an educator and entrepreneur focused on personal finance. With a follower count of 179,077, she provides informative content aimed at helping her audience save money on groceries and make healthier eating choices. Her posts include a variety of formats such as reels, stories, static posts, and carousels, all designed to engage and educate her audience. Some content may require brand review.
@thecoupongenius's followers & following
@thecoupongenius currently has 179,077 followers on Instagram and follows 3,461 accounts, a follower-to-following ratio of 51.74. That places the account in the mid tier of personal-finance creators.
@thecoupongenius's content
@thecoupongenius has published 1,433 posts to date, working across reels, stories, static-posts, carousels. The account's content is classified under personal-finance, food, healthy-eating, deals-offers. Bio: “Groceries cost too much. I’ll show you how to outsmart the store, eat better & save thousands. Comment “GROCERY” on any post. Coupon Bootcam…”
AI quality check on @thecoupongenius
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thecoupongenius's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thecoupongenius's audience
Audience snapshot
30% male · 70% female
Core age group25-34
The audience primarily consists of women, with a notable skew towards the 25-34 age group. The top geographical location is the United States, indicating a strong domestic following. This demographic suggests a focus on individuals interested in personal finance and healthy eating.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Mickiala Williams?
Brands in the personal finance, food, and healthy eating sectors would align well with Mickiala's content. Her focus on saving money and making informed choices positions her as a suitable partner for brands offering products or services that promote financial literacy and healthy living.
Frequently asked questions
How many Instagram followers does @thecoupongenius have?
As of July 2026, @thecoupongenius has 179,077 followers (179K) on Instagram, follows 3,461 accounts, and has published 1,433 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thecoupongenius?
Verified contact details for @thecoupongenius — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thecoupongenius's contact info — free trial →
How much does @thecoupongenius charge for a sponsored post?
@thecoupongenius sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thecoupongenius's net worth?
@thecoupongenius's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 179K followers and a standard price tier in personal-finance, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @thecoupongenius have fake followers?
Zaver's AI authenticity check scores @thecoupongenius 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thecoupongenius?
@thecoupongenius's 179K followers skew 30% male / 70% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thecoupongenius's report on Zaver.
Which influencers are similar to @thecoupongenius?
Zaver lists comparable personal-finance creators in United States in the "Influencers like @thecoupongenius" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 6,236 vetted personal-finance creators with plain-English queries.
What is the follower count?
Mickiala has 179,077 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Collaboration pricing is estimated to be in the standard tier, but it can vary.
What is the content niche?
Mickiala primarily focuses on personal finance, with secondary niches in food and healthy eating.
