Data updated: July 2026
Dan Souza ✓
@testcook · Instagram · US · cooking
About Dan Souza
Dan Souza, known as testcook on Instagram, is a chef and expert in the culinary field. With a following of 282,611, he shares a wealth of knowledge through various content formats, including long-form videos, reels, static posts, and stories. His biography highlights his role as Chief Content Officer at testkitchen and his previous position as Editor-in-Chief at Cooks Illustrated. Dan's content is characterized by an authoritative and professional tone, focusing on cooking, recipes, food, and restaurant reviews. Some content may require brand review.
@testcook's followers & following
@testcook currently has 282,611 followers on Instagram and follows 2,367 accounts, a follower-to-following ratio of 119.4. That places the account in the mid tier of cooking creators.
@testcook's content
@testcook has published 1,181 posts to date, working across long-form-video, reels, static-posts, stories. The account's content is classified under cooking, recipes, food, restaurant-reviews. Bio: “Chief Content Officer @testkitchen. Former EIC @cooksillustrated. Watch me: ATK TV @pbs, “What’s Eating Dan?” @youtube & Next Gen @amazonpri…”
AI quality check on @testcook
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@testcook's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@testcook's audience
Audience snapshot
45% male · 55% female
Core age group25-34
The audience of Dan Souza skews slightly male at 45% and primarily falls within the 25-34 age range. The top geographic location for his followers is the United States, suggesting a targeted and engaged demographic interested in culinary content.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Dan Souza?
Brands in the food and cooking sectors would align well with Dan Souza's expertise and content style. His authoritative and informative approach makes him a suitable partner for brands looking to reach an audience interested in culinary education and high-quality recipes.
Frequently asked questions
How many Instagram followers does @testcook have?
As of July 2026, @testcook has 282,611 followers (283K) on Instagram, follows 2,367 accounts, and has published 1,181 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @testcook?
Verified contact details for @testcook — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @testcook's contact info — free trial →
How much does @testcook charge for a sponsored post?
@testcook sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @testcook's net worth?
@testcook's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 283K followers and a premium price tier in cooking, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @testcook have fake followers?
Zaver's AI authenticity check scores @testcook 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @testcook?
@testcook's 283K followers skew 45% male / 55% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @testcook's report on Zaver.
Which influencers are similar to @testcook?
Zaver lists comparable cooking creators in United States in the "Influencers like @testcook" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,021 vetted cooking creators with plain-English queries.
What is the follower count?
Dan Souza has 282,611 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Dan Souza is in the premium price tier for collaborations.
What is the content niche?
His primary niche is cooking, with secondary niches including recipes, food, and restaurant reviews.
