Data updated: July 2026
Tess Walker ✓
@smalltownbeautybytess · Instagram · US · beauty-tips
About Tess Walker
Tess Walker, known as smalltownbeautybytess on Instagram, is a makeup artist and lifestyle creator focusing on beauty tips. With a follower count of 316,813, she shares a variety of content including makeup tutorials, skincare advice, family vlogs, and relatable lifestyle posts. Her engaging style and friendly tone resonate well with her audience, primarily consisting of women. Tess emphasizes authenticity in her content, which is reflected in her high authenticity score of 0.95. Some content may require brand review.
@smalltownbeautybytess's followers & following
@smalltownbeautybytess currently has 316,813 followers on Instagram and follows 986 accounts, a follower-to-following ratio of 321.31. That places the account in the mid tier of beauty-tips creators.
@smalltownbeautybytess's content
@smalltownbeautybytess has published 7,761 posts to date, working across reels, long-form-video, stories, static-posts. The account's content is classified under beauty-tips, makeup, skincare, vlogs, family. Bio: “Real Life Only💓🏡 Also on⬇️ TikTok+YT📲smalltownbeautybytess FB🩵Tess Walker Wife to @devinwalker90 🤍💍”
AI quality check on @smalltownbeautybytess
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@smalltownbeautybytess's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@smalltownbeautybytess's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience of Tess Walker skews evenly between genders, with a notable concentration in the 25-34 age range. The primary geographic location of her followers is the United States, indicating a strong domestic appeal.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Tess Walker?
Tess Walker is well-suited for brands in the beauty and lifestyle sectors. Her expertise as a makeup artist and her focus on relatable content make her an attractive partner for brands looking to connect with a family-friendly audience interested in beauty tips and skincare.
Frequently asked questions
How many Instagram followers does @smalltownbeautybytess have?
As of July 2026, @smalltownbeautybytess has 316,813 followers (317K) on Instagram, follows 986 accounts, and has published 7,761 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @smalltownbeautybytess?
Verified contact details for @smalltownbeautybytess — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @smalltownbeautybytess's contact info — free trial →
How much does @smalltownbeautybytess charge for a sponsored post?
@smalltownbeautybytess sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @smalltownbeautybytess's net worth?
@smalltownbeautybytess's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 317K followers and a standard price tier in beauty-tips, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @smalltownbeautybytess have fake followers?
Zaver's AI authenticity check scores @smalltownbeautybytess 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @smalltownbeautybytess?
@smalltownbeautybytess's 317K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @smalltownbeautybytess's report on Zaver.
Which influencers are similar to @smalltownbeautybytess?
Zaver lists comparable beauty-tips creators in United States in the "Influencers like @smalltownbeautybytess" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 14,204 vetted beauty-tips creators with plain-English queries.
What is the follower count?
Tess Walker has a follower count of 316,813.
What is the engagement rate?
The engagement rate for Tess Walker is not provided.
What is the collaboration pricing?
Tess is estimated to fall within the standard price tier for collaborations.
What is the content niche?
Tess primarily focuses on beauty tips, with secondary niches including makeup, skincare, vlogs, and family.
