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Data updated: July 2026

Shalini Srivastava βœ“

@simplyshalini Β· Instagram Β· IN Β· makeup

Followers
116K
Following
320
Posts
3.0K

About Shalini Srivastava

Shalini Srivastava, known as simplyshalini, is a makeup artist and lifestyle creator based in India. With a follower count of 115,513 on Instagram, she shares her expertise in makeup, beauty tips, and fashion through various content formats, including reels, static posts, carousels, and stories. Shalini has been creating content since 2011 and emphasizes authenticity and empowerment in her work. Her biography reflects her unapologetic approach to beauty, and she is also building her brand, @shopmyhues. Some content may require brand review.

@simplyshalini's followers & following

116K

@simplyshalini currently has 115,513 followers on Instagram and follows 320 accounts, a follower-to-following ratio of 360.98. That places the account in the mid tier of makeup creators.

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@simplyshalini's content

3.0K

@simplyshalini has published 2,955 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under makeup, beauty-tips, fashion. Bio: β€œbeauty. real. unapologetic. ✨ 40+ | creating since 2011 πŸŽ₯ 173k+ on YouTube | Delhi Building @shopmyhues Managed by @backstage.creator”

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AI quality check on @simplyshalini

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@simplyshalini's rankings on Zaver

4,242ndin makeupof 18,457 vetted creatorsSee full ranking β†’15,145thin Indiaof 31,079 vetted creatorsSee full ranking β†’

Based on follower count among creators that passed Zaver's indexing quality bar.

@simplyshalini's audience

Audience snapshot

20% male Β· 80% female

Core age group25-34

The audience skews slightly male at 20%, with a predominant age range of 25-34. The top geographic location for her followers is India, indicating a strong local presence and engagement.

Collaboration pricing

Price tierstandard

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Which brands fit Shalini Srivastava?

Brands in the beauty and fashion sectors would align well with Shalini's content, given her focus on makeup and beauty tips. Her authentic and empowering tone resonates with audiences seeking genuine lifestyle inspiration.

Frequently asked questions

How many Instagram followers does @simplyshalini have?

As of July 2026, @simplyshalini has 115,513 followers (116K) on Instagram, follows 320 accounts, and has published 2,955 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @simplyshalini?

Verified contact details for @simplyshalini β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @simplyshalini's contact info β€” free trial β†’

How much does @simplyshalini charge for a sponsored post?

@simplyshalini sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @simplyshalini's net worth?

@simplyshalini's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 116K followers and a standard price tier in makeup, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @simplyshalini have fake followers?

Zaver's AI authenticity check scores @simplyshalini 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @simplyshalini?

@simplyshalini's 116K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @simplyshalini's report on Zaver.

Which influencers are similar to @simplyshalini?

Zaver lists comparable makeup creators in India in the "Influencers like @simplyshalini" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 18,457 vetted makeup creators with plain-English queries.

What is the follower count?

Shalini has a follower count of 115,513.

What is the engagement rate?

The engagement rate data is not available.

What is the collaboration pricing?

Shalini's estimated price tier is standard, but pricing can vary based on specific collaboration details.

What is the content niche?

Shalini primarily focuses on makeup, with secondary niches in beauty tips and fashion.