Data updated: July 2026
Shop Small ✓
@shopsmall · Instagram · US · entrepreneurship
About Shop Small
Shop Small is an educator on Instagram, focusing on themes of entrepreneurship, business tips, and marketing. With a follower count of 63,636, this micro influencer engages with a community interested in supporting small businesses. The content includes reels, stories, and static posts that are community-driven and professional in tone. Some content may require brand review.
@shopsmall's followers & following
@shopsmall currently has 63,636 followers on Instagram and follows 360 accounts, a follower-to-following ratio of 176.77. That places the account in the micro tier of entrepreneurship creators.
@shopsmall's content
@shopsmall has published 655 posts to date, working across reels, stories, static-posts. The account's content is classified under entrepreneurship, business-tips, marketing. Bio: “The official Shop Small® account from @AmericanExpress. #ShopSmall all year round and on #SmallBizSat, 11/29. www.shopsmall.com Link in bio…”
AI quality check on @shopsmall
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@shopsmall's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@shopsmall's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience primarily consists of individuals aged 25-34, with a balanced gender distribution. The top geographic location is the United States, indicating a strong domestic focus in engagement.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Shop Small?
Brands that align with entrepreneurship, small business support, and marketing would fit well with Shop Small. The creator's emphasis on community and professional insights makes them suitable for partnerships that promote business growth and consumer engagement.
Frequently asked questions
How many Instagram followers does @shopsmall have?
As of July 2026, @shopsmall has 63,636 followers (64K) on Instagram, follows 360 accounts, and has published 655 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @shopsmall?
Verified contact details for @shopsmall — including business email where available — are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @shopsmall's contact info — free trial →
How much does @shopsmall charge for a sponsored post?
@shopsmall sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @shopsmall's net worth?
@shopsmall's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 64K followers and a premium price tier in entrepreneurship, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @shopsmall have fake followers?
Zaver's AI authenticity check scores @shopsmall 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @shopsmall?
@shopsmall's 64K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @shopsmall's report on Zaver.
Which influencers are similar to @shopsmall?
Zaver lists comparable entrepreneurship creators in United States in the "Influencers like @shopsmall" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 33,753 vetted entrepreneurship creators with plain-English queries.
What is the follower count?
Shop Small has a follower count of 63,636.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is premium.
What is the content niche?
The primary niche is entrepreneurship, with secondary niches in business tips and marketing.
