Data updated: July 2026
Matalan β
@shopmatalan Β· Instagram Β· UK Β· fashion
About Matalan
Matalan, operating under the username shopmatalan, is a lifestyle creator on Instagram with a focus on fashion, home decor, and family-oriented content. With a follower count of 881,348, Matalan shares a diverse range of posts, including static images, carousels, reels, and stories. The creator emphasizes a family-friendly and relatable vibe, appealing to a broad audience. Their biography invites followers to engage by tagging the account for a chance to be featured, fostering a sense of community. Some content may require brand review.
@shopmatalan's followers & following
@shopmatalan currently has 881,348 followers on Instagram and follows 2,333 accounts, a follower-to-following ratio of 377.77. That places the account in the macro tier of fashion creators.
@shopmatalan's content
@shopmatalan has published 8,715 posts to date, working across static-posts, carousels, reels, stories. The account's content is classified under fashion, ootd, home-decor, family. Bio: βStyle for Every Moment β¨ Tag us @shopmatalan #LoveMatalan for the chance to be featured on our feed πΈβ
AI quality check on @shopmatalan
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@shopmatalan's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@shopmatalan's audience
Audience snapshot
30% male Β· 70% female
Core age group25-34
The audience skews slightly male at 30% and predominantly falls within the 25-34 age range. The top geographic location is the United Kingdom, indicating a focused regional appeal. This demographic suggests a potential for brands targeting young adults in the fashion and lifestyle sectors.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Matalan?
Brands in the fashion, home decor, and family-oriented sectors may find a suitable partnership with Matalan. The creator's emphasis on trendy and inclusive content aligns well with brands seeking to connect with a family-friendly audience. Their engaging tone and promotional style further enhance collaboration opportunities.
Frequently asked questions
How many Instagram followers does @shopmatalan have?
As of July 2026, @shopmatalan has 881,348 followers (881K) on Instagram, follows 2,333 accounts, and has published 8,715 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @shopmatalan?
Verified contact details for @shopmatalan β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @shopmatalan's contact info β free trial β
How much does @shopmatalan charge for a sponsored post?
@shopmatalan sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @shopmatalan's net worth?
@shopmatalan's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 881K followers and a standard price tier in fashion, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @shopmatalan have fake followers?
Zaver's AI authenticity check scores @shopmatalan 85/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @shopmatalan?
@shopmatalan's 881K followers skew 30% male / 70% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @shopmatalan's report on Zaver.
Which influencers are similar to @shopmatalan?
Zaver lists comparable fashion creators in United Kingdom in the "Influencers like @shopmatalan" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is the follower count?
Matalan has 881,348 followers.
What is the engagement rate?
The engagement rate is not provided.
What is the collaboration pricing?
Collaboration pricing is estimated to be in the standard tier.
What is the content niche?
Matalan primarily focuses on fashion, with secondary niches in ootd, home decor, and family.
