Data updated: July 2026

Rocío Butrón ✓
@rbr_decohome · Instagram · ES · home-decor
About Rocío Butrón
Rocío Butrón, known as rbr_decohome on Instagram, is a lifestyle entrepreneur specializing in home decor, interior design, and DIY projects. With a follower count of 1,094,696, she engages her audience through various content formats, including reels, carousels, and stories. Her content often features informative and tutorial-style posts, reflecting a friendly and relatable tone. Rocío's authenticity score is 0.95, indicating a strong connection with her audience. Some content may require brand review.
@rbr_decohome's followers & following
@rbr_decohome currently has 1,094,696 followers on Instagram and follows 660 accounts, a follower-to-following ratio of 1,658.63. That places the account in the mega tier of home-decor creators.
@rbr_decohome's content
@rbr_decohome has published 1,271 posts to date, working across reels, carousels, static-posts, stories. The account's content is classified under home-decor, interior-design, diy. Bio: “DECO,TIPS,LIFESTYLE Y DIY💡 💪🏻Mi lema : no es más limpio el que más limpia , si no el que menos ensucia 💌rbr.decohome@gmail.com 📍Cádiz…”
AI quality check on @rbr_decohome
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@rbr_decohome's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@rbr_decohome's audience
Audience snapshot
30% male · 70% female
Core age group25-34
The audience skews slightly male at 30%, with a predominant age range of 25-34 years. The top geographic location for her followers is Spain, suggesting a localized engagement that may appeal to brands targeting this demographic.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Rocío Butrón?
Brands in the home decor, interior design, and DIY sectors would align well with Rocío's content. Her focus on lifestyle and practical tips makes her a suitable partner for brands aiming to reach a family-friendly audience interested in home improvement and decor.
Frequently asked questions
How many Instagram followers does @rbr_decohome have?
As of July 2026, @rbr_decohome has 1,094,696 followers (1.1M) on Instagram, follows 660 accounts, and has published 1,271 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @rbr_decohome?
Verified contact details for @rbr_decohome — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @rbr_decohome's contact info — free trial →
How much does @rbr_decohome charge for a sponsored post?
@rbr_decohome sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @rbr_decohome's net worth?
@rbr_decohome's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.1M followers and a premium price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @rbr_decohome have fake followers?
Zaver's AI authenticity check scores @rbr_decohome 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @rbr_decohome?
@rbr_decohome's 1.1M followers skew 30% male / 70% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @rbr_decohome's report on Zaver.
Which influencers are similar to @rbr_decohome?
Zaver lists comparable home-decor creators in Spain in the "Influencers like @rbr_decohome" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
Rocío Butrón has 1,094,696 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Rocío is in the premium price tier for collaborations.
What is the content niche?
Her primary niche is home decor, with secondary niches in interior design and DIY.
Influencers like @rbr_decohome
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