Data updated: July 2026
John Rattray
@ratt_ray · Instagram · US · cycling
About John Rattray
John Rattray, known as ratt_ray on Instagram, is a lifestyle creator and athlete who focuses on cycling, sports, family, travel, and day-in-life content. With a follower count of 29,858, he operates within the micro influencer category. His engaging posts often reflect a personal and conversational tone, appealing to a broad audience. Rattray's content includes various formats such as reels, stories, static posts, and long-form videos, showcasing his authentic and relatable approach to everyday life. Some content may require brand review.
@ratt_ray's followers & following
@ratt_ray currently has 29,858 followers on Instagram and follows 2,602 accounts, a follower-to-following ratio of 11.48. That places the account in the micro tier of cycling creators.
@ratt_ray's content
@ratt_ray has published 1,851 posts to date, working across reels, stories, static-posts, long-form-video. The account's content is classified under cycling, sports, family, travel, day-in-life. Bio: “I dad. I bike. I skate.”
AI quality check on @ratt_ray
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@ratt_ray's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@ratt_ray's audience
Audience snapshot
60% male · 40% female
Core age group25-34
The audience skews slightly male at 60%, primarily within the 25-34 age range, indicating a young adult demographic. The top geographic location is the US, suggesting a localized engagement that may benefit brands targeting this market.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit John Rattray?
Brands in the cycling, sports, and family sectors may find a good fit with Rattray due to his authentic lifestyle content. His relatable narrative and focus on everyday experiences can resonate well with audiences seeking genuine connections with brands.
Frequently asked questions
How many Instagram followers does @ratt_ray have?
As of July 2026, @ratt_ray has 29,858 followers (30K) on Instagram, follows 2,602 accounts, and has published 1,851 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @ratt_ray?
Verified contact details for @ratt_ray — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @ratt_ray's contact info — free trial →
How much does @ratt_ray charge for a sponsored post?
@ratt_ray sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @ratt_ray's net worth?
@ratt_ray's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 30K followers and a standard price tier in cycling, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @ratt_ray have fake followers?
Zaver's AI authenticity check scores @ratt_ray 92/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @ratt_ray?
@ratt_ray's 30K followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @ratt_ray's report on Zaver.
Which influencers are similar to @ratt_ray?
Zaver lists comparable cycling creators in United States in the "Influencers like @ratt_ray" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 2,292 vetted cycling creators with plain-English queries.
What is the follower count?
John Rattray has 29,858 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Pricing varies, but Zaver estimates it to be in the standard tier.
What is the content niche?
His primary niche is cycling, with secondary niches in sports, family, travel, and day-in-life.
