Data updated: July 2026
Proper Pie Co.
@properpieco · Instagram · Richmond, US · food
About Proper Pie Co.
Proper Pie Co. is a lifestyle creator based in Richmond, US, specializing in food-related content. With a focus on baking and desserts, the creator shares engaging recipes and wholesome culinary experiences through various formats, including reels, static posts, stories, and carousels. The creator's tone is friendly and promotional, aimed at connecting with an audience that appreciates authentic and family-friendly content. Some content may require brand review.
@properpieco's followers & following
@properpieco currently has 23,332 followers on Instagram and follows 677 accounts, a follower-to-following ratio of 34.46. That places the account in the micro tier of food creators.
@properpieco's content
@properpieco has published 580 posts to date, working across reels, static-posts, stories, carousels. The account's content is classified under food, food, baking, desserts. Bio: “Eat your pie!”
AI quality check on @properpieco
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@properpieco's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@properpieco's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience primarily consists of individuals aged 25-34, with a balanced gender representation. The top geographic location is the US, indicating a domestic focus that aligns well with the creator's content niche in food and baking.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Proper Pie Co.?
Brands in the food, baking, and dessert sectors would align well with Proper Pie Co.'s content. The creator's emphasis on wholesome and family-friendly themes makes them suitable for collaborations that promote culinary products, kitchen tools, or family-oriented food experiences.
Frequently asked questions
How many Instagram followers does @properpieco have?
As of July 2026, @properpieco has 23,332 followers (23K) on Instagram, follows 677 accounts, and has published 580 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @properpieco?
Verified contact details for @properpieco — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @properpieco's contact info — free trial →
How much does @properpieco charge for a sponsored post?
@properpieco sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @properpieco's net worth?
@properpieco's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 23K followers and a standard price tier in food, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @properpieco have fake followers?
Zaver's AI authenticity check scores @properpieco 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @properpieco?
@properpieco's 23K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @properpieco's report on Zaver.
Which influencers are similar to @properpieco?
Zaver lists comparable food creators in United States in the "Influencers like @properpieco" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 24,300 vetted food creators with plain-English queries.
What is the follower count?
Proper Pie Co. has 23,332 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Collaboration pricing is estimated to be in the standard tier.
What is the content niche?
The primary niche is food, with secondary focuses on baking and desserts.
