Data updated: July 2026

Playboy Shop โ
@playboyshop ยท Instagram ยท US ยท fashion
About Playboy Shop
Playboy Shop is a lifestyle creator on Instagram, focusing primarily on fashion, with additional interests in nightlife and party themes. With a follower count of 117,111, they engage their audience through various content formats, including reels, static posts, and stories. The creator maintains a strong authenticity score of 0.95, indicating a genuine connection with their followers. Some content may require brand review.
@playboyshop's followers & following
@playboyshop currently has 117,111 followers on Instagram and follows 152 accounts, a follower-to-following ratio of 770.47. That places the account in the mid tier of fashion creators.
@playboyshop's content
@playboyshop has published 593 posts to date, working across reels, static-posts, stories. The account's content is classified under fashion, nightlife, party. Bio: โClick the link to shop all things Playboy๐ฐโ
AI quality check on @playboyshop
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. One area may require brand review before signing โ details are available in the full report.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@playboyshop's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@playboyshop's audience
Audience snapshot
60% male ยท 40% female
Core age group25-34
The audience skews slightly male at 60% and primarily falls within the 25-34 age range. The top geographic location for followers is the United States, suggesting a concentrated market for brands targeting young adults interested in fashion and nightlife.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate โ free trialWhich brands fit Playboy Shop?
Brands in the fashion, nightlife, and party sectors may find a suitable partnership with Playboy Shop due to their established niche and engaged audience. The creator's edgy and glamorous vibe aligns well with products that emphasize style and lifestyle.
Frequently asked questions
How many Instagram followers does @playboyshop have?
As of July 2026, @playboyshop has 117,111 followers (117K) on Instagram, follows 152 accounts, and has published 593 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @playboyshop?
Verified contact details for @playboyshop โ including business email where available โ are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @playboyshop's contact info โ free trial โ
How much does @playboyshop charge for a sponsored post?
@playboyshop sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ
What is @playboyshop's net worth?
@playboyshop's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 117K followers and a premium price tier in fashion, brand collaborations are a meaningful income stream โ Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ
Does @playboyshop have fake followers?
Zaver's AI authenticity check scores @playboyshop 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ
Who follows @playboyshop?
@playboyshop's 117K followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns โ age bands, gender split and country-level distribution โ are part of @playboyshop's report on Zaver.
Which influencers are similar to @playboyshop?
Zaver lists comparable fashion creators in United States in the "Influencers like @playboyshop" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is the follower count?
Playboy Shop has 117,111 followers.
What is the engagement rate?
The engagement rate data is not available.
What is the collaboration pricing?
Pricing varies, but Zaver estimates it to be in the premium tier.
What is the content niche?
The primary niche is fashion, with secondary niches in nightlife and party.
Influencers like @playboyshop
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsโข attempt.
See the case study โGet full insights on this creator before you spend a dollar
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