Data updated: July 2026

PistonHeads β
@pistonheads Β· Instagram Β· UK Β· automotive
About PistonHeads
PistonHeads is an expert journalist specializing in the automotive niche, particularly focusing on cars. With a significant following of 335,244 on Instagram, the creator shares a wealth of knowledge through various content formats, including static posts, reels, carousels, and stories. The content is characterized by an authoritative and informative tone, appealing to car enthusiasts and collectors alike. Some content may require brand review.
@pistonheads's followers & following
@pistonheads currently has 335,244 followers on Instagram and follows 281 accounts, a follower-to-following ratio of 1,193.04. That places the account in the mid tier of automotive creators.
@pistonheads's content
@pistonheads has published 7,506 posts to date, working across static-posts, reels, carousels, stories. The account's content is classified under automotive, cars. Bio: βTrusted by millions as the UK's number one place to buy, sell and love premium, performance and collectible cars. Get the app today!β
AI quality check on @pistonheads
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@pistonheads's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@pistonheads's audience
Audience snapshot
80% male Β· 20% female
Core age group35-44
The audience predominantly consists of males, with a skew of 0.8, and is primarily aged between 35-44 years. The top geographical location for followers is the United Kingdom, indicating a strong regional interest in automotive topics.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit PistonHeads?
Brands in the automotive sector, particularly those focusing on premium or collectible cars, would align well with PistonHeads. The creator's authoritative voice and expertise make them a suitable partner for brands looking to engage with a knowledgeable audience.
Frequently asked questions
How many Instagram followers does @pistonheads have?
As of July 2026, @pistonheads has 335,244 followers (335K) on Instagram, follows 281 accounts, and has published 7,506 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @pistonheads?
Verified contact details for @pistonheads β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @pistonheads's contact info β free trial β
How much does @pistonheads charge for a sponsored post?
@pistonheads sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @pistonheads's net worth?
@pistonheads's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 335K followers and a premium price tier in automotive, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @pistonheads have fake followers?
Zaver's AI authenticity check scores @pistonheads 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @pistonheads?
@pistonheads's 335K followers skew 80% male / 20% female, core age group 35-44. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @pistonheads's report on Zaver.
Which influencers are similar to @pistonheads?
Zaver lists comparable automotive creators in United Kingdom in the "Influencers like @pistonheads" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 11,601 vetted automotive creators with plain-English queries.
What is the follower count?
PistonHeads has a follower count of 335,244.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
PistonHeads falls into the premium price tier for collaborations.
What is the content niche?
The primary niche is automotive, with a secondary focus on cars.
Influencers like @pistonheads
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
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