Data updated: July 2026

OLAY β
@olay Β· Instagram Β· US Β· skincare
About OLAY
@olay's followers & following
@olay currently has 412,561 followers on Instagram and follows 645 accounts, a follower-to-following ratio of 639.63. That places the account in the mid tier of skincare creators.
@olay's content
@olay has published 3,159 posts to date, working across reels, static-posts, stories, carousels, long-form-video. The account's content is classified under skincare, beauty-tips, wellness. Bio: βWhen you're ready to get serious about skincare, it's only OLAYβ¨β
AI quality check on @olay
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@olay's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@olay's audience
Audience snapshot
20% male Β· 80% female
Core age group25-34
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit OLAY?
Frequently asked questions
How many Instagram followers does @olay have?
As of July 2026, @olay has 412,561 followers (413K) on Instagram, follows 645 accounts, and has published 3,159 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @olay?
Verified contact details for @olay β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @olay's contact info β free trial β
How much does @olay charge for a sponsored post?
@olay sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @olay's net worth?
@olay's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 413K followers and a premium price tier in skincare, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @olay have fake followers?
Zaver's AI authenticity check scores @olay 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @olay?
@olay's 413K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @olay's report on Zaver.
Which influencers are similar to @olay?
Zaver lists comparable skincare creators in United States in the "Influencers like @olay" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 14,487 vetted skincare creators with plain-English queries.
Influencers like @olay
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.