Data updated: July 2026

OK BEAUTY β
@okb_store Β· Instagram Β· RU Β· makeup
About OK BEAUTY
OK BEAUTY is a makeup artist and lifestyle creator on Instagram, known for her focus on makeup, skincare, beauty tips, and haircare. With a follower count of 355,536, she engages her audience through various content formats, including reels, static posts, carousels, and stories. Her biography emphasizes beauty as a trending topic, reflecting her alignment with current aesthetic values. Some content may require brand review.
@okb_store's followers & following
@okb_store currently has 355,536 followers on Instagram and follows 1 accounts, a follower-to-following ratio of 355,536. That places the account in the mid tier of makeup creators.
@okb_store's content
@okb_store has published 3,087 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under makeup, skincare, beauty-tips, haircare. Bio: βπ©· Π’Π²ΠΎΡ ΠΊΡΠ°ΡΠΎΡΠ° - Π³Π»Π°Π²Π½ΡΠΉ ΡΡΠ΅Π½Π΄β
AI quality check on @okb_store
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@okb_store's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@okb_store's audience
Audience snapshot
15% male Β· 85% female
Core age group18-24
The audience primarily consists of individuals aged 18-24, with a slight male skew of 15%. The top geographic location for her followers is Russia, indicating a localized engagement within the beauty and lifestyle niche.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit OK BEAUTY?
Brands in the beauty and skincare sectors would align well with OK BEAUTY's content. Her expertise as a makeup artist and her focus on trendy beauty tips make her a suitable partner for brands looking to reach a youthful audience interested in makeup and self-care.
Frequently asked questions
How many Instagram followers does @okb_store have?
As of July 2026, @okb_store has 355,536 followers (356K) on Instagram, follows 1 accounts, and has published 3,087 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @okb_store?
Verified contact details for @okb_store β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @okb_store's contact info β free trial β
How much does @okb_store charge for a sponsored post?
@okb_store sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @okb_store's net worth?
@okb_store's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 356K followers and a premium price tier in makeup, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @okb_store have fake followers?
Zaver's AI authenticity check scores @okb_store 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @okb_store?
@okb_store's 356K followers skew 15% male / 85% female, core age group 18-24. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @okb_store's report on Zaver.
Which influencers are similar to @okb_store?
Zaver lists comparable makeup creators in Russia in the "Influencers like @okb_store" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 18,457 vetted makeup creators with plain-English queries.
What is the follower count?
OK BEAUTY has 355,536 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Collaboration pricing is estimated to be in the premium tier.
What is the content niche?
OK BEAUTY primarily focuses on makeup, with secondary niches in skincare, beauty tips, and haircare.
Influencers like @okb_store
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
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