Data updated: July 2026

Muscle & Fitness βœ“

@muscleandfitness Β· Instagram Β· US Β· fitness

Followers
1.3M
Following
413
Posts
18K

About Muscle & Fitness

Muscle & Fitness is a prominent fitness media brand on Instagram, recognized for its extensive content related to workouts, training tips, and nutrition advice. With a follower count of 1,258,796, it operates within the fitness niche while also engaging audiences interested in nutrition and bodybuilding. The brand's authoritative and educational tone, combined with a variety of content formats such as reels and long-form videos, positions it as a go-to source for fitness enthusiasts. Some content may require brand review.

@muscleandfitness's followers & following

1.3M

@muscleandfitness currently has 1,258,796 followers on Instagram and follows 413 accounts, a follower-to-following ratio of 3,047.93. That places the account in the mega tier of fitness creators.

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@muscleandfitness's content

18K

@muscleandfitness has published 18,049 posts to date, working across reels, long-form-video, static-posts, carousels, stories. The account's content is classified under fitness, nutrition, bodybuilding, gym. Bio: β€œThe most iconic fitness media brand in the world. Workouts, training tips, and nutrition advice for fitness enthusiastsπŸ’ͺ”

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AI quality check on @muscleandfitness

90/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@muscleandfitness's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@muscleandfitness's audience

Audience snapshot

60% male Β· 40% female

Core age group25-34

The audience of Muscle & Fitness skews slightly male at 60%, with a primary age range of 25-34 years. The top geographic location for followers is the United States, indicating a strong domestic presence among fitness enthusiasts.

Collaboration pricing

Price tierElite

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Which brands fit Muscle & Fitness?

Muscle & Fitness is well-suited for collaborations with brands in the fitness, nutrition, and health sectors. Its authoritative and educational approach aligns with brands seeking to promote products that enhance fitness lifestyles, making it a valuable partner for expert-driven campaigns.

Frequently asked questions

How many Instagram followers does @muscleandfitness have?

As of July 2026, @muscleandfitness has 1,258,796 followers (1.3M) on Instagram, follows 413 accounts, and has published 18,049 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @muscleandfitness?

Verified contact details for @muscleandfitness β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @muscleandfitness's contact info β€” free trial β†’

How much does @muscleandfitness charge for a sponsored post?

@muscleandfitness sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @muscleandfitness's net worth?

@muscleandfitness's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.3M followers and a elite price tier in fitness, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @muscleandfitness have fake followers?

Zaver's AI authenticity check scores @muscleandfitness 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @muscleandfitness?

@muscleandfitness's 1.3M followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @muscleandfitness's report on Zaver.

Which influencers are similar to @muscleandfitness?

Zaver lists comparable fitness creators in United States in the "Influencers like @muscleandfitness" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 39,215 vetted fitness creators with plain-English queries.

What is the follower count?

Muscle & Fitness has 1,258,796 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Muscle & Fitness is in the elite price tier for collaborations.

What is the content niche?

The primary niche is fitness, with secondary focuses on nutrition and bodybuilding.