Data updated: July 2026

Muscle & Fitness β
@muscleandfitness Β· Instagram Β· US Β· fitness
About Muscle & Fitness
Muscle & Fitness is a prominent fitness media brand on Instagram, recognized for its extensive content related to workouts, training tips, and nutrition advice. With a follower count of 1,258,796, it operates within the fitness niche while also engaging audiences interested in nutrition and bodybuilding. The brand's authoritative and educational tone, combined with a variety of content formats such as reels and long-form videos, positions it as a go-to source for fitness enthusiasts. Some content may require brand review.
@muscleandfitness's followers & following
@muscleandfitness currently has 1,258,796 followers on Instagram and follows 413 accounts, a follower-to-following ratio of 3,047.93. That places the account in the mega tier of fitness creators.
@muscleandfitness's content
@muscleandfitness has published 18,049 posts to date, working across reels, long-form-video, static-posts, carousels, stories. The account's content is classified under fitness, nutrition, bodybuilding, gym. Bio: βThe most iconic fitness media brand in the world. Workouts, training tips, and nutrition advice for fitness enthusiastsπͺβ
AI quality check on @muscleandfitness
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@muscleandfitness's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@muscleandfitness's audience
Audience snapshot
60% male Β· 40% female
Core age group25-34
The audience of Muscle & Fitness skews slightly male at 60%, with a primary age range of 25-34 years. The top geographic location for followers is the United States, indicating a strong domestic presence among fitness enthusiasts.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit Muscle & Fitness?
Muscle & Fitness is well-suited for collaborations with brands in the fitness, nutrition, and health sectors. Its authoritative and educational approach aligns with brands seeking to promote products that enhance fitness lifestyles, making it a valuable partner for expert-driven campaigns.
Frequently asked questions
How many Instagram followers does @muscleandfitness have?
As of July 2026, @muscleandfitness has 1,258,796 followers (1.3M) on Instagram, follows 413 accounts, and has published 18,049 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @muscleandfitness?
Verified contact details for @muscleandfitness β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @muscleandfitness's contact info β free trial β
How much does @muscleandfitness charge for a sponsored post?
@muscleandfitness sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @muscleandfitness's net worth?
@muscleandfitness's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.3M followers and a elite price tier in fitness, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @muscleandfitness have fake followers?
Zaver's AI authenticity check scores @muscleandfitness 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @muscleandfitness?
@muscleandfitness's 1.3M followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @muscleandfitness's report on Zaver.
Which influencers are similar to @muscleandfitness?
Zaver lists comparable fitness creators in United States in the "Influencers like @muscleandfitness" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 39,215 vetted fitness creators with plain-English queries.
What is the follower count?
Muscle & Fitness has 1,258,796 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Muscle & Fitness is in the elite price tier for collaborations.
What is the content niche?
The primary niche is fitness, with secondary focuses on nutrition and bodybuilding.
Influencers like @muscleandfitness
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.