Data updated: July 2026

Em

@missamlay Β· Instagram Β· US Β· running

Followers
12K
Following
315
Posts
2.8K

About Em

Em, known as missamlay on Instagram, is a lifestyle creator with a focus on running, fitness, mental health, and LGBTQ+ topics. With a follower count of 11,766, she engages her audience through various content formats, including reels, stories, and static posts. Em's content reflects an authentic and inspirational tone, appealing to individuals seeking motivation and support in their personal journeys. Some content may require brand review.

@missamlay's followers & following

12K

@missamlay currently has 11,766 followers on Instagram and follows 315 accounts, a follower-to-following ratio of 37.35. That places the account in the micro tier of running creators.

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@missamlay's content

2.8K

@missamlay has published 2,771 posts to date, working across reels, stories, static-posts. The account's content is classified under running, fitness, mental-health, lgbtq. Bio: β€œhere for the ones labeled β€œtoo muchβ€πŸ’• Writing my 1st book!πŸ“š Honolulu Marathon β€˜24πŸ₯‡ RunDisney Half Challenge β€˜24πŸ₯‡ πŸ«ΆπŸ’œπŸŒˆβ™»οΈπŸ“šπŸ”¬βœŠπŸͺΆπŸŒŽπŸ³οΈβ€βš§οΈβ€

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AI quality check on @missamlay

96/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@missamlay's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@missamlay's audience

Audience snapshot

50% male Β· 50% female

Core age group25-34

Em's audience is evenly split by gender, with a skew towards women. The primary age group is 25-34, and the top geographic location is the United States. This demographic suggests a young adult audience interested in lifestyle and wellness content.

Collaboration pricing

Price tierstandard

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Which brands fit Em?

Brands in the fitness, wellness, and mental health sectors may find a suitable partnership with Em, given her focus on running and empowerment. Her authentic and supportive tone resonates well with audiences seeking motivation and community.

Frequently asked questions

How many Instagram followers does @missamlay have?

As of July 2026, @missamlay has 11,766 followers (12K) on Instagram, follows 315 accounts, and has published 2,771 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @missamlay?

Verified contact details for @missamlay β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @missamlay's contact info β€” free trial β†’

How much does @missamlay charge for a sponsored post?

@missamlay sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @missamlay's net worth?

@missamlay's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 12K followers and a standard price tier in running, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @missamlay have fake followers?

Zaver's AI authenticity check scores @missamlay 96/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @missamlay?

@missamlay's 12K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @missamlay's report on Zaver.

Which influencers are similar to @missamlay?

Zaver lists comparable running creators in United States in the "Influencers like @missamlay" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 4,639 vetted running creators with plain-English queries.

What is the follower count?

Em has 11,766 followers.

What is the engagement rate?

The engagement rate is not provided.

What is the collaboration pricing?

Em is in the standard price tier for collaborations.

What is the content niche?

Em's primary niche is running, with secondary niches in fitness, mental health, and LGBTQ+ topics.