Data updated: July 2026

Mal O’Brien

@malobrien_ · Instagram · US · fitness

Followers
584K
Following
313
Posts
307

About Mal O’Brien

Mal O’Brien is a lifestyle creator on Instagram, known for her focus on fitness and baking. With a follower count of 583,600, she engages her audience through various content formats including reels, stories, and static posts. Her content reflects a personal and tutorial tone, appealing to a youthful demographic. Some content may require brand review.

@malobrien_'s followers & following

584K

@malobrien_ currently has 583,600 followers on Instagram and follows 313 accounts, a follower-to-following ratio of 1,864.54. That places the account in the macro tier of fitness creators.

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@malobrien_'s content

307

@malobrien_ has published 307 posts to date, working across reels, stories, static-posts, carousels, long-form-video. The account's content is classified under fitness, baking, food, recipes. Bio: “life • baking • fitness”

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AI quality check on @malobrien_

92/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@malobrien_'s rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@malobrien_'s audience

Audience snapshot

50% male · 50% female

Core age group18-24

Mal O’Brien's audience is evenly split by gender, with a skew towards young adults aged 18-24. The primary geographic location of her followers is the United States, indicating a strong domestic presence.

Collaboration pricing

Price tierPremium

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Which brands fit Mal O’Brien?

Brands in the fitness and food sectors may find a suitable partnership with Mal O’Brien, given her expertise as an athlete and her interest in baking. Her relatable and inspirational content can effectively resonate with audiences seeking wellness and culinary inspiration.

Frequently asked questions

How many Instagram followers does @malobrien_ have?

As of July 2026, @malobrien_ has 583,600 followers (584K) on Instagram, follows 313 accounts, and has published 307 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @malobrien_?

Verified contact details for @malobrien_ — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @malobrien_'s contact info — free trial →

How much does @malobrien_ charge for a sponsored post?

@malobrien_ sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →

What is @malobrien_'s net worth?

@malobrien_'s net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 584K followers and a premium price tier in fitness, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →

Does @malobrien_ have fake followers?

Zaver's AI authenticity check scores @malobrien_ 92/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →

Who follows @malobrien_?

@malobrien_'s 584K followers skew 50% male / 50% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @malobrien_'s report on Zaver.

Which influencers are similar to @malobrien_?

Zaver lists comparable fitness creators in United States in the "Influencers like @malobrien_" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 39,215 vetted fitness creators with plain-English queries.

What is Mal O’Brien's follower count?

Mal O’Brien has 583,600 followers.

What is her engagement rate?

The engagement rate for Mal O’Brien is not provided.

What is her collaboration pricing?

Mal O’Brien is in the premium price tier for collaborations.

What is her content niche?

Mal O’Brien primarily focuses on fitness, with secondary niches in baking, food, and recipes.