Data updated: July 2026
Leafly ✓
@leafly · Instagram · US · news
About Leafly
Leafly is a journalist on Instagram, focusing on news, current affairs, and health insurance. With a follower count of 594,944, Leafly operates within the macro follower bucket, indicating a substantial audience. The creator emphasizes delivering verified information, maintaining a professional and authoritative tone throughout their content. Leafly utilizes various content formats, including reels, static posts, carousels, stories, and long-form videos, to engage their audience effectively. Some content may require brand review.
@leafly's followers & following
@leafly currently has 594,944 followers on Instagram and follows 944 accounts, a follower-to-following ratio of 630.24. That places the account in the macro tier of news creators.
@leafly's content
@leafly has published 3,371 posts to date, working across reels, static-posts, carousels, stories, long-form-video. The account's content is classified under news, current-affairs, health-insurance. Bio: “The world's most trusted 🍃 journalism. 21+ to follow. Nothing for sale ever. 100% verified information only. Backup: @heyleafly”
AI quality check on @leafly
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@leafly's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@leafly's audience
Audience snapshot
50% male · 50% female
Core age group18-24
The audience is primarily located in the US, with a balanced gender distribution. The age skew is towards the 18-24 demographic, suggesting a younger audience that is engaged with current events and health-related topics.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Leafly?
Brands in the news, health, and wellness sectors may find a good fit with Leafly due to their focus on informative and factual content. The creator's authoritative tone and commitment to verified information align well with brands seeking to communicate serious messages to a young audience.
Frequently asked questions
How many Instagram followers does @leafly have?
As of July 2026, @leafly has 594,944 followers (595K) on Instagram, follows 944 accounts, and has published 3,371 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @leafly?
Verified contact details for @leafly — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @leafly's contact info — free trial →
How much does @leafly charge for a sponsored post?
@leafly sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @leafly's net worth?
@leafly's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 595K followers and a standard price tier in news, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @leafly have fake followers?
Zaver's AI authenticity check scores @leafly 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @leafly?
@leafly's 595K followers skew 50% male / 50% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @leafly's report on Zaver.
Which influencers are similar to @leafly?
Zaver lists comparable news creators in United States in the "Influencers like @leafly" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,849 vetted news creators with plain-English queries.
What is the follower count?
Leafly has 594,944 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is standard, but pricing may vary based on specific campaign details.
What is the content niche?
Leafly primarily focuses on news, with secondary niches in current affairs and health insurance.
