Data updated: July 2026
lastminute.com ✓
@lastminute_com · Instagram · UK · travel
About lastminute.com
lastminute.com is a lifestyle creator on Instagram, focusing on the travel niche. With a follower count of 138,277, they share a variety of content including travel tips, exclusive deals on flights and hotels, and flash sales. Their posts are characterized by a promotional, informative, and conversational tone, appealing to users seeking travel inspiration and savings. Some content may require brand review.
@lastminute_com's followers & following
@lastminute_com currently has 138,277 followers on Instagram and follows 878 accounts, a follower-to-following ratio of 157.49. That places the account in the mid tier of travel creators.
@lastminute_com's content
@lastminute_com has published 2,329 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under travel, travel-tips, deals-offers. Bio: “The home of last minute holiday deals 🩷 💖 Exclusive deals on flights + hotels. ⌛ Flash sales! Check out our deals ⬇️”
AI quality check on @lastminute_com
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@lastminute_com's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@lastminute_com's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience appears to have a balanced gender distribution, with a skew towards male followers at 50%. The primary age group is 25-34, indicating a youthful demographic. The top geographic location for the audience is the United Kingdom.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit lastminute.com?
Brands in the travel sector, particularly those offering deals on flights and accommodations, would align well with lastminute.com's content. Their focus on travel tips and exclusive offers positions them as a suitable partner for brands aiming to reach budget-conscious travelers.
Frequently asked questions
How many Instagram followers does @lastminute_com have?
As of July 2026, @lastminute_com has 138,277 followers (138K) on Instagram, follows 878 accounts, and has published 2,329 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @lastminute_com?
Verified contact details for @lastminute_com — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @lastminute_com's contact info — free trial →
How much does @lastminute_com charge for a sponsored post?
@lastminute_com sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @lastminute_com's net worth?
@lastminute_com's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 138K followers and a premium price tier in travel, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @lastminute_com have fake followers?
Zaver's AI authenticity check scores @lastminute_com 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @lastminute_com?
@lastminute_com's 138K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @lastminute_com's report on Zaver.
Which influencers are similar to @lastminute_com?
Zaver lists comparable travel creators in United Kingdom in the "Influencers like @lastminute_com" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 32,187 vetted travel creators with plain-English queries.
What is the follower count?
The creator has 138,277 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is premium.
What is the content niche?
The primary niche is travel, with secondary focuses on travel tips and deals.
