Data updated: July 2026
Purps On The Beat
@itspurps Β· Instagram Β· US Β· music
About Purps On The Beat
Purps On The Beat is a musician and entertainer on Instagram, known for his work as a producer with 808 Mafia. With a follower count of 90,758, he operates within the micro influencer category. His content primarily focuses on music, showcasing behind-the-scenes glimpses of his creative process. Purps engages his audience through various formats, including reels, stories, long-form videos, and live streams. Some content may require brand review.
@itspurps's followers & following
@itspurps currently has 90,758 followers on Instagram and follows 956 accounts, a follower-to-following ratio of 94.94. That places the account in the micro tier of music creators.
@itspurps's content
@itspurps has published 301 posts to date, working across reels, stories, long-form-video, live-streams. The account's content is classified under music, behind-the-scenes. Bio: β808 Mafia Producer Youβve heard my sound, even if you donβt know it yet π LA Studio β book sessionsβ
AI quality check on @itspurps
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@itspurps's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@itspurps's audience
Audience snapshot
60% male Β· 40% female
Core age group25-34
The audience skews predominantly male at 60%, with a primary age range of 25-34 years. The top geographical location for his followers is the United States, indicating a focused domestic reach.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Purps On The Beat?
Brands in the music industry or those looking to connect with a younger, urban audience may find a strong fit with Purps On The Beat. His authentic and edgy content style aligns well with brands that value creativity and storytelling.
Frequently asked questions
How many Instagram followers does @itspurps have?
As of July 2026, @itspurps has 90,758 followers (91K) on Instagram, follows 956 accounts, and has published 301 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @itspurps?
Verified contact details for @itspurps β including business email where available β are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @itspurps's contact info β free trial β
How much does @itspurps charge for a sponsored post?
@itspurps sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @itspurps's net worth?
@itspurps's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 91K followers and a standard price tier in music, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @itspurps have fake followers?
Zaver's AI authenticity check scores @itspurps 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @itspurps?
@itspurps's 91K followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @itspurps's report on Zaver.
Which influencers are similar to @itspurps?
Zaver lists comparable music creators in United States in the "Influencers like @itspurps" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 124,111 vetted music creators with plain-English queries.
What is the follower count?
Purps On The Beat has 90,758 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Collaboration pricing is estimated to be in the standard tier.
What is the content niche?
Purps primarily focuses on music, with a secondary niche in behind-the-scenes content.
