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Data updated: July 2026

Its Molls

@itsmollyyboo Β· Instagram Β· US Β· parenting

Followers
31K
Following
867
Posts
566

About Its Molls

Its Molls is a lifestyle creator on Instagram, focusing primarily on parenting and family-related content. With a follower count of 30,917, she falls within the micro influencer category. Her content is characterized by a relatable, wholesome, and authentic vibe, appealing to a wide audience. The creator engages with her followers through various formats, including reels and stories, fostering a personal and supportive tone. Some content may require brand review.

@itsmollyyboo's followers & following

31K

@itsmollyyboo currently has 30,917 followers on Instagram and follows 867 accounts, a follower-to-following ratio of 35.66. That places the account in the micro tier of parenting creators.

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@itsmollyyboo's content

566

@itsmollyyboo has published 566 posts to date, working across reels, stories. The account's content is classified under parenting, family. Bio: β€œYou will get nothing but Love fun and relatable content 🫢🏼 β€’Milspo β€’Momma β€’Millennial”

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AI quality check on @itsmollyyboo

97/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@itsmollyyboo's rankings on Zaver

8,367thin parentingof 15,503 vetted creatorsSee full ranking β†’220,648thin United Statesof 481,629 vetted creatorsSee full ranking β†’

Based on follower count among creators that passed Zaver's indexing quality bar.

@itsmollyyboo's audience

Audience snapshot

15% male Β· 85% female

Core age group25-34

The audience skews slightly male at 15%, with a primary age range of 25-34. The top geographic location for her followers is the United States, indicating a concentrated demographic that aligns with her parenting and family themes.

Collaboration pricing

Price tierstandard

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Which brands fit Its Molls?

Brands that focus on parenting, family products, or lifestyle enhancements may find a good fit with Its Molls. Her relatable content style and strong authenticity score suggest she can effectively communicate brand messages to her engaged audience.

Frequently asked questions

How many Instagram followers does @itsmollyyboo have?

As of July 2026, @itsmollyyboo has 30,917 followers (31K) on Instagram, follows 867 accounts, and has published 566 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @itsmollyyboo?

Verified contact details for @itsmollyyboo β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @itsmollyyboo's contact info β€” free trial β†’

How much does @itsmollyyboo charge for a sponsored post?

@itsmollyyboo sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @itsmollyyboo's net worth?

@itsmollyyboo's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 31K followers and a standard price tier in parenting, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @itsmollyyboo have fake followers?

Zaver's AI authenticity check scores @itsmollyyboo 97/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @itsmollyyboo?

@itsmollyyboo's 31K followers skew 15% male / 85% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @itsmollyyboo's report on Zaver.

Which influencers are similar to @itsmollyyboo?

Zaver lists comparable parenting creators in United States in the "Influencers like @itsmollyyboo" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 15,503 vetted parenting creators with plain-English queries.

What is the follower count?

Its Molls has a follower count of 30,917.

What is the engagement rate?

The engagement rate data is not available.

What is the collaboration pricing?

The estimated price tier for collaborations is standard, though pricing can vary.

What is the content niche?

Her primary niche is parenting, with a secondary focus on family.