Data updated: July 2026
Hooni Kim (김훈이) ✓
@hoonikim · Instagram · US · cooking
About Hooni Kim (김훈이)
Hooni Kim is a chef and expert creator on Instagram, specializing in cooking and food-related content. With a follower count of 44,362, he engages his audience through a variety of formats, including reels, static posts, carousels, and stories. His content is characterized by an educational and informative tone, often incorporating storytelling elements. Hooni is also the author of 'MY KOREA: Traditional Flavors, Modern Recipes' and the founder of the organization Yori Chunsa. His content reflects a commitment to authenticity and quality, making him a notable figure in the culinary space.
@hoonikim's followers & following
@hoonikim currently has 44,362 followers on Instagram and follows 1,869 accounts, a follower-to-following ratio of 23.74. That places the account in the micro tier of cooking creators.
@hoonikim's content
@hoonikim has published 3,567 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under cooking, recipes, food. Bio: “👨🍳@meju.nyc @littlebanchanshop @danji.nyc @ktown.hero @bibimbapbar 🖋Author of MY KOREA: Traditional Flavors, Modern Recipes 😇 Founder @…”
AI quality check on @hoonikim
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@hoonikim's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@hoonikim's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience is evenly split in terms of gender, with a male skew of 0.5. The primary age group is 25-34, and the top geographic location for followers is the United States. This demographic suggests a young adult audience interested in cooking and food.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Hooni Kim (김훈이)?
Hooni Kim is well-suited for collaborations with brands in the food and cooking industry. His expertise as a chef and his focus on authentic recipes can attract brands looking to reach a culinary-focused audience. Partnerships that emphasize educational content or traditional flavors may align well with his established themes.
Frequently asked questions
How many Instagram followers does @hoonikim have?
As of July 2026, @hoonikim has 44,362 followers (44K) on Instagram, follows 1,869 accounts, and has published 3,567 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @hoonikim?
Verified contact details for @hoonikim — including business email where available — are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @hoonikim's contact info — free trial →
How much does @hoonikim charge for a sponsored post?
@hoonikim sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @hoonikim's net worth?
@hoonikim's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 44K followers and a premium price tier in cooking, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @hoonikim have fake followers?
Zaver's AI authenticity check scores @hoonikim 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @hoonikim?
@hoonikim's 44K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @hoonikim's report on Zaver.
Which influencers are similar to @hoonikim?
Zaver lists comparable cooking creators in United States in the "Influencers like @hoonikim" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,021 vetted cooking creators with plain-English queries.
What is Hooni Kim's follower count?
Hooni Kim has 44,362 followers.
What is Hooni Kim's engagement rate?
The engagement rate is not provided.
What is the estimated collaboration pricing?
Hooni Kim is in the premium price tier, though pricing may vary.
What is Hooni Kim's content niche?
His primary niche is cooking, with secondary niches in recipes and food.
