Data updated: July 2026
Micklethwait Barbecue
@craftmeats · Instagram · Austin, US · food
About Micklethwait Barbecue
Micklethwait Barbecue, known as craftmeats on Instagram, is a chef-focused creator based in Austin, Texas. With a follower count of 32,174, this micro-influencer specializes in food-related content, particularly barbecue, restaurant reviews, and street food. The creator's posts, which include reels, static posts, and stories, emphasize authenticity and community engagement. Micklethwait Barbecue has built a reputation for informative and promotional storytelling, attracting an audience interested in culinary experiences. Some content may require brand review.
@craftmeats's followers & following
@craftmeats currently has 32,174 followers on Instagram and follows 2,598 accounts, a follower-to-following ratio of 12.38. That places the account in the micro tier of food creators.
@craftmeats's content
@craftmeats has published 1,323 posts to date, working across reels, static-posts, stories. The account's content is classified under food, restaurant-reviews, street-food. Bio: “⚡️Craft Barbecue in East Austin since 2012 🕙 Open Thursday-Sunday 11AM-9PM”
AI quality check on @craftmeats
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@craftmeats's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@craftmeats's audience
Audience snapshot
65% male · 35% female
Core age group25-34
The audience for Micklethwait Barbecue skews predominantly male at 65% and is primarily aged between 25 and 34. The top geographic location for followers is the United States, indicating a strong local interest in the creator's food content.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Micklethwait Barbecue?
Micklethwait Barbecue is well-suited for collaborations with brands in the food and beverage sector, particularly those focusing on barbecue, casual dining, and culinary experiences. The creator's authentic storytelling and community-driven approach can effectively promote products that resonate with food enthusiasts.
Frequently asked questions
How many Instagram followers does @craftmeats have?
As of July 2026, @craftmeats has 32,174 followers (32K) on Instagram, follows 2,598 accounts, and has published 1,323 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @craftmeats?
Verified contact details for @craftmeats — including business email where available — are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @craftmeats's contact info — free trial →
How much does @craftmeats charge for a sponsored post?
@craftmeats sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @craftmeats's net worth?
@craftmeats's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 32K followers and a standard price tier in food, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @craftmeats have fake followers?
Zaver's AI authenticity check scores @craftmeats 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @craftmeats?
@craftmeats's 32K followers skew 65% male / 35% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @craftmeats's report on Zaver.
Which influencers are similar to @craftmeats?
Zaver lists comparable food creators in United States in the "Influencers like @craftmeats" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 24,300 vetted food creators with plain-English queries.
What is the follower count?
Micklethwait Barbecue has 32,174 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is standard, though pricing can vary.
What is the content niche?
The primary niche is food, with secondary niches including restaurant reviews and street food.
