Data updated: July 2026

Cheddar βœ“

@cheddar Β· Instagram Β· US Β· personal-finance

Followers
783K
Following
369
Posts
14K

About Cheddar

Cheddar is a journalist and expert in the personal finance niche, with a significant presence on Instagram. With 782,879 followers, Cheddar shares insights on finance, business tips, and technology through various content formats, including reels, static posts, carousels, and long-form videos. The creator maintains a professional and authoritative tone, delivering informative and analytical content that resonates with a macro audience. Cheddar's biography highlights a focus on the intersection of finance and innovation, appealing to followers interested in these topics.

@cheddar's followers & following

783K

@cheddar currently has 782,879 followers on Instagram and follows 369 accounts, a follower-to-following ratio of 2,121.62. That places the account in the macro tier of personal-finance creators.

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@cheddar's content

14K

@cheddar has published 14,262 posts to date, working across reels, static-posts, carousels, long-form-video. The account's content is classified under personal-finance, business-tips, technology. Bio: β€œWhere finance meets innovation. πŸ“ˆπŸ’‘β€

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AI quality check on @cheddar

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@cheddar's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@cheddar's audience

Audience snapshot

50% male Β· 50% female

Core age group25-34

The audience is primarily based in the US, with a balanced gender skew. The age demographic is predominantly 25-34, indicating a young adult audience that is likely engaged with personal finance and business-related content.

Collaboration pricing

Price tierPremium

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Which brands fit Cheddar?

Brands in the personal finance, technology, and business sectors are well-suited for collaboration with Cheddar. Given the creator's expertise and authoritative tone, partnerships that align with these themes can effectively reach an informed audience seeking valuable insights.

Frequently asked questions

How many Instagram followers does @cheddar have?

As of July 2026, @cheddar has 782,879 followers (783K) on Instagram, follows 369 accounts, and has published 14,262 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @cheddar?

Verified contact details for @cheddar β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @cheddar's contact info β€” free trial β†’

How much does @cheddar charge for a sponsored post?

@cheddar sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @cheddar's net worth?

@cheddar's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 783K followers and a premium price tier in personal-finance, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @cheddar have fake followers?

Zaver's AI authenticity check scores @cheddar 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @cheddar?

@cheddar's 783K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @cheddar's report on Zaver.

Which influencers are similar to @cheddar?

Zaver lists comparable personal-finance creators in United States in the "Influencers like @cheddar" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 6,236 vetted personal-finance creators with plain-English queries.

What is the follower count?

Cheddar has 782,879 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Cheddar is in the premium price tier for collaborations.

What is the content niche?

Cheddar primarily focuses on personal finance, with secondary niches in business tips and technology.