Data updated: July 2026

Cass Matthews
@cass_andthecity Β· Instagram Β· US Β· city-guides
About Cass Matthews
Cass Matthews is a journalist and expert creator on Instagram, known for her engaging content focused on city guides, travel tips, and entertainment. With a follower count of 184,722, she shares relatable and informative insights about life in Philadelphia. Her posts often reflect a friendly and conversational tone, appealing to a community that values authenticity. Cass utilizes various content formats, including static posts, stories, reels, and live streams, to connect with her audience and share her experiences. Some content may require brand review.
@cass_andthecity's followers & following
@cass_andthecity currently has 184,722 followers on Instagram and follows 2,044 accounts, a follower-to-following ratio of 90.37. That places the account in the mid tier of city-guides creators.
@cass_andthecity's content
@cass_andthecity has published 690 posts to date, working across static-posts, stories, reels, carousels, live-streams. The account's content is classified under city-guides, entertainment, sports. Bio: ββ₯οΈ philly life & local recs π€ @fifaworldcup + @philadelphiaflyers Host π§ alex@215agency.comβ
AI quality check on @cass_andthecity
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@cass_andthecity's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@cass_andthecity's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience of Cass Matthews exhibits a balanced gender distribution, with a slight male skew. The primary age demographic is 25-34, and the top geographic location is the United States. This suggests a young adult audience interested in city life and related topics.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Cass Matthews?
Brands in the travel, entertainment, and local lifestyle sectors may find a good fit with Cass Matthews. Her expertise in city guides and her authentic connection with her audience make her an appealing partner for campaigns that aim to resonate with urban dwellers and travelers.
Frequently asked questions
How many Instagram followers does @cass_andthecity have?
As of July 2026, @cass_andthecity has 184,722 followers (185K) on Instagram, follows 2,044 accounts, and has published 690 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @cass_andthecity?
Verified contact details for @cass_andthecity β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @cass_andthecity's contact info β free trial β
How much does @cass_andthecity charge for a sponsored post?
@cass_andthecity sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @cass_andthecity's net worth?
@cass_andthecity's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 185K followers and a standard price tier in city-guides, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @cass_andthecity have fake followers?
Zaver's AI authenticity check scores @cass_andthecity 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @cass_andthecity?
@cass_andthecity's 185K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @cass_andthecity's report on Zaver.
Which influencers are similar to @cass_andthecity?
Zaver lists comparable city-guides creators in United States in the "Influencers like @cass_andthecity" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 3,122 vetted city-guides creators with plain-English queries.
What is the follower count?
Cass Matthews has a follower count of 184,722.
What is the engagement rate?
The engagement rate for Cass Matthews is currently not available.
What is the collaboration pricing?
Cass Matthews is estimated to be in the standard price tier for collaborations.
What is the content niche?
Her primary niche is city-guides, with secondary niches in entertainment and sports.
Influencers like @cass_andthecity
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.