Data updated: July 2026
Joanna Letz
@blumafarm · Instagram · Berkeley, US · gardening
About Joanna Letz
Joanna Letz, known as blumafarm on Instagram, is an educator and entrepreneur based in Berkeley, US. She operates a rooftop farm and floral design studio, offering weekly deliveries and event design services. Joanna's content focuses on gardening, home decor, events, and sustainability, showcasing her expertise through various formats including reels, stories, and static posts. Her presence has been recognized on platforms like Disney+ in the series 'Farm Dreams'. Some content may require brand review.
@blumafarm's followers & following
@blumafarm currently has 13,868 followers on Instagram and follows 3,982 accounts, a follower-to-following ratio of 3.48. That places the account in the micro tier of gardening creators.
@blumafarm's content
@blumafarm has published 2,292 posts to date, working across reels, stories, static-posts, carousels. The account's content is classified under gardening, home-decor, events, sustainability. Bio: “Rooftop farm & floral design studio Featured on Disney+ 'Farm Dreams' Weekly deliveries, event design, educational offerings & rooftop priva…”
AI quality check on @blumafarm
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@blumafarm's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@blumafarm's audience
Audience snapshot
40% male · 60% female
Core age group25-34
Joanna's audience primarily consists of individuals aged 25-34, with a slight male skew of 40%. The majority of her followers are located in the US, suggesting a focused engagement within this demographic.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Joanna Letz?
Brands in the gardening, home decor, and sustainability sectors would align well with Joanna's content. Her educational approach and community-driven vibe make her a suitable partner for brands looking to connect authentically with a micro audience interested in these niches.
Frequently asked questions
How many Instagram followers does @blumafarm have?
As of July 2026, @blumafarm has 13,868 followers (14K) on Instagram, follows 3,982 accounts, and has published 2,292 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @blumafarm?
Verified contact details for @blumafarm — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @blumafarm's contact info — free trial →
How much does @blumafarm charge for a sponsored post?
@blumafarm sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @blumafarm's net worth?
@blumafarm's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 14K followers and a standard price tier in gardening, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @blumafarm have fake followers?
Zaver's AI authenticity check scores @blumafarm 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @blumafarm?
@blumafarm's 14K followers skew 40% male / 60% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @blumafarm's report on Zaver.
Which influencers are similar to @blumafarm?
Zaver lists comparable gardening creators in United States in the "Influencers like @blumafarm" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 1,935 vetted gardening creators with plain-English queries.
What is the follower count?
Joanna has 13,868 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Joanna is in the standard price tier, but pricing can vary based on specific collaboration details.
What is the content niche?
Her primary niche is gardening, with secondary focuses on home decor, events, and sustainability.
