Data updated: July 2026
Betterment ✓
@betterment · Instagram · US · personal-finance
About Betterment
Betterment is a financial advisor and expert in the personal finance niche, focusing on helping individuals grow their money. With a follower count of 47,595, this creator operates within the micro influencer category, sharing insights on investing and the stock market. The content is characterized by a professional and authoritative tone, aiming to educate and inform followers about financial strategies. Betterment utilizes various content formats, including static posts, carousels, reels, stories, and text posts, to engage with their audience effectively. Some content may require brand review.
@betterment's followers & following
@betterment currently has 47,595 followers on Instagram and follows 5 accounts, a follower-to-following ratio of 9,519. That places the account in the micro tier of personal-finance creators.
@betterment's content
@betterment has published 179 posts to date, working across static-posts, carousels, reels, stories, text-posts. The account's content is classified under personal-finance, investing, stock-market. Bio: “We're the investing & savings app that serves one purpose—to help you grow your money so that you can live better. betterment.com/social-dis…”
AI quality check on @betterment
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@betterment's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@betterment's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience for Betterment skews evenly between genders, with a notable concentration in the 25-34 age range. The primary geographic focus is the United States, suggesting a targeted reach within this demographic.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Betterment?
Brands in the financial services and investment sectors may find a suitable partnership with Betterment due to their expertise in personal finance. The creator's authoritative and educational approach aligns well with brands looking to promote financial literacy and investment strategies.
Frequently asked questions
How many Instagram followers does @betterment have?
As of July 2026, @betterment has 47,595 followers (48K) on Instagram, follows 5 accounts, and has published 179 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @betterment?
Verified contact details for @betterment — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @betterment's contact info — free trial →
How much does @betterment charge for a sponsored post?
@betterment sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @betterment's net worth?
@betterment's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 48K followers and a premium price tier in personal-finance, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @betterment have fake followers?
Zaver's AI authenticity check scores @betterment 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @betterment?
@betterment's 48K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @betterment's report on Zaver.
Which influencers are similar to @betterment?
Zaver lists comparable personal-finance creators in United States in the "Influencers like @betterment" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 6,236 vetted personal-finance creators with plain-English queries.
What is the follower count?
Betterment has a follower count of 47,595.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Betterment is estimated to fall within the premium price tier for collaborations.
What is the content niche?
Betterment primarily focuses on personal finance, with secondary niches in investing and the stock market.
