Data updated: July 2026
Willow Day β
@willow_dayyy Β· Instagram Β· UK Β· fashion
About Willow Day
Willow Day is a lifestyle creator based in the UK, known for her focus on fashion, outfit of the day (ootd) content, and vlogs. With a follower count of 73,332, she operates within the micro influencer category. Her content is characterized by a personal and storytelling tone, often presenting an aesthetic and minimalist vibe. Willow engages her audience through various formats, including reels, static posts, carousels, and stories. Some content may require brand review.
@willow_dayyy's followers & following
@willow_dayyy currently has 73,332 followers on Instagram and follows 597 accounts, a follower-to-following ratio of 122.83. That places the account in the micro tier of fashion creators.
@willow_dayyy's content
@willow_dayyy has published 233 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under fashion, ootd, vlogs. Bio: βMallorca grown π€ London based Coming soonβ¦ @flowbywillow π mollywillowday@icloud.com sophie@thurleyandco.comβ
AI quality check on @willow_dayyy
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@willow_dayyy's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@willow_dayyy's audience
Audience snapshot
20% male Β· 80% female
Core age group25-34
Willow's audience primarily skews towards the age group of 25-34. The top geographic location for her followers is the United Kingdom. Gender data is not specified, but the audience shows a slight male skew at 0.2.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Willow Day?
Brands in the fashion and lifestyle sectors are likely to align well with Willow's content. Her aesthetic and relatable approach can effectively resonate with audiences looking for inspiration in these areas.
Frequently asked questions
How many Instagram followers does @willow_dayyy have?
As of July 2026, @willow_dayyy has 73,332 followers (73K) on Instagram, follows 597 accounts, and has published 233 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @willow_dayyy?
Verified contact details for @willow_dayyy β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @willow_dayyy's contact info β free trial β
How much does @willow_dayyy charge for a sponsored post?
@willow_dayyy sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @willow_dayyy's net worth?
@willow_dayyy's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 73K followers and a standard price tier in fashion, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @willow_dayyy have fake followers?
Zaver's AI authenticity check scores @willow_dayyy 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @willow_dayyy?
@willow_dayyy's 73K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @willow_dayyy's report on Zaver.
Which influencers are similar to @willow_dayyy?
Zaver lists comparable fashion creators in United Kingdom in the "Influencers like @willow_dayyy" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is Willow's follower count?
Willow has 73,332 followers.
What is her engagement rate?
Engagement rate data is not available.
What is her collaboration pricing?
Willow is in the standard price tier, but pricing can vary based on specific collaborations.
What is her content niche?
Willow primarily focuses on fashion, with secondary niches in ootd and vlogs.
