Data updated: July 2026
UP® ✓
@up · Instagram · luxury-fashion
About UP®
@up's engagement rate
As of July 2026, @up's engagement rate is 0.00%, compared with an average of 0.70% across 7,116 vetted luxury-fashion creators — rated "Low" for the niche. Engagement rate measures how actively followers interact with content relative to audience size.
@up's followers & following
@up currently has 338,777 followers on Instagram and follows 11 accounts, a follower-to-following ratio of 30,797.91. That places the account in the mid tier of luxury-fashion creators.
@up's content
@up has published 3,166 posts to date, working across static-posts. The account's content is classified under luxury-fashion, fashion, gadgets. Bio: “The official account of UP! ♡ Lifestyle fashion brand founded in 2010.”
AI quality check on @up
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@up's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@up's audience
Audience snapshot
50% male · 50% female
Core age group25-34
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit UP®?
Frequently asked questions
How do I contact @up?
Verified contact details for @up — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @up's contact info — free trial →
How much does @up charge for a sponsored post?
@up sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
Is @up's engagement rate good?
@up's engagement rate is 0.00%, against an average of 0.70% across 7,116 vetted luxury-fashion creators — rated "Low" for the niche by Zaver.
Does @up have fake followers?
Zaver's AI authenticity check scores @up 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @up?
@up's 339K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @up's report on Zaver.
Which influencers are similar to @up?
Zaver lists comparable luxury-fashion creators in the "Influencers like @up" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,116 vetted luxury-fashion creators with plain-English queries.
