Data updated: July 2026

Notty β
@thenottychef Β· Instagram Β· UK Β· food
About Notty
Notty is a UK-based chef and entertainer who specializes in storytelling through food. With a follower count of 996,108, Notty shares a diverse range of content, including recipes, street food experiences, and restaurant reviews. The creator engages audiences through various formats such as reels, long-form videos, stories, static posts, and carousels. Notty's approach is characterized by authenticity and relatability, appealing to a broad audience interested in culinary adventures. Some content may require brand review.
@thenottychef's followers & following
@thenottychef currently has 996,108 followers on Instagram and follows 1,508 accounts, a follower-to-following ratio of 660.55. That places the account in the macro tier of food creators.
@thenottychef's content
@thenottychef has published 845 posts to date, working across reels, long-form-video, stories, static-posts, carousels. The account's content is classified under food, recipes, street-food, restaurant-reviews. Bio: ββοΈπ I tell stories with food. Collabs :Jordan@mycomeupmedia.com π§ ππ€―THE UNSCRIPTED FOOD SHOWπ€―πβ
AI quality check on @thenottychef
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thenottychef's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thenottychef's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience exhibits a balanced gender skew, with 50% male followers. The primary age demographic is 25-34, indicating a young adult audience. The top geographic location for followers is the United Kingdom, suggesting a localized engagement.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit Notty?
Notty is well-suited for brands in the food and beverage industry, particularly those focusing on authentic culinary experiences. Collaborations with brands that emphasize storytelling and creativity in food preparation would align well with Notty's content style and audience interests.
Frequently asked questions
How many Instagram followers does @thenottychef have?
As of July 2026, @thenottychef has 996,108 followers (996K) on Instagram, follows 1,508 accounts, and has published 845 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thenottychef?
Verified contact details for @thenottychef β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thenottychef's contact info β free trial β
How much does @thenottychef charge for a sponsored post?
@thenottychef sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @thenottychef's net worth?
@thenottychef's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 996K followers and a premium price tier in food, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @thenottychef have fake followers?
Zaver's AI authenticity check scores @thenottychef 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @thenottychef?
@thenottychef's 996K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @thenottychef's report on Zaver.
Which influencers are similar to @thenottychef?
Zaver lists comparable food creators in United Kingdom in the "Influencers like @thenottychef" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 24,300 vetted food creators with plain-English queries.
What is the follower count?
Notty has 996,108 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Notty is in the premium price tier for collaborations.
What is the primary content niche?
The primary niche is food, with secondary niches including recipes, street food, and restaurant reviews.
Influencers like @thenottychef
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
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