Data updated: July 2026
The Drum ✓
@thedrummag · Instagram · UK · marketing
About The Drum
The Drum is a micro creator on Instagram, specializing in marketing and journalism. With a follower count of 66,859, this educator provides informative content through various formats, including static posts, carousels, stories, reels, and long-form videos. The creator maintains a professional and authoritative tone, focusing on delivering the latest brand and marketing news. Based in the UK, The Drum's content is characterized by a journalistic approach, appealing to those interested in business tips and news. Some content may require brand review.
@thedrummag's followers & following
@thedrummag currently has 66,859 followers on Instagram and follows 1,014 accounts, a follower-to-following ratio of 65.94. That places the account in the micro tier of marketing creators.
@thedrummag's content
@thedrummag has published 2,519 posts to date, working across static-posts, carousels, stories, reels, long-form-video. The account's content is classified under marketing, business-tips, news, journalism. Bio: “Bringing you the latest brand and marketing news 🥁 Bases in London | Glasgow | Miami”
AI quality check on @thedrummag
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thedrummag's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thedrummag's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience for The Drum exhibits a balanced gender distribution and primarily consists of individuals aged 25-34. The top geographical location is the UK, indicating a focused regional interest in marketing and business-related content.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit The Drum?
Brands in the marketing, business, and journalism sectors may find a suitable partnership with The Drum. The creator's authoritative and informative content aligns well with brands looking to reach a professional audience interested in industry insights and updates.
Frequently asked questions
How many Instagram followers does @thedrummag have?
As of July 2026, @thedrummag has 66,859 followers (67K) on Instagram, follows 1,014 accounts, and has published 2,519 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thedrummag?
Verified contact details for @thedrummag — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thedrummag's contact info — free trial →
How much does @thedrummag charge for a sponsored post?
@thedrummag sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thedrummag's net worth?
@thedrummag's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 67K followers and a premium price tier in marketing, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @thedrummag have fake followers?
Zaver's AI authenticity check scores @thedrummag 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thedrummag?
@thedrummag's 67K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thedrummag's report on Zaver.
Which influencers are similar to @thedrummag?
Zaver lists comparable marketing creators in United Kingdom in the "Influencers like @thedrummag" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 11,893 vetted marketing creators with plain-English queries.
What is the follower count?
The Drum has 66,859 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier is premium, but pricing may vary based on specific collaboration details.
What is the content niche?
The primary niche is marketing, with secondary niches including business tips, news, and journalism.
