Data updated: July 2026

Susanna Hawkins βœ“

@shnordic Β· Instagram Β· UK Β· fashion

Followers
1.2M
Following
1.1K
Posts
1.7K

About Susanna Hawkins

Susanna Hawkins, known as shnordic on Instagram, is a lifestyle creator and model based in the UK. With a follower count of 1,185,889, she shares her fashion and beauty insights from a Regency manor in the Cotswolds. Her content resonates with an audience interested in fashion, beauty tips, and outfit inspirations. Susanna's aesthetic combines nostalgic and vintage elements, and her tone is personal and inspirational. Some content may require brand review.

@shnordic's followers & following

1.2M

@shnordic currently has 1,185,889 followers on Instagram and follows 1,057 accounts, a follower-to-following ratio of 1,121.94. That places the account in the mega tier of fashion creators.

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@shnordic's content

1.7K

@shnordic has published 1,714 posts to date, working across static-posts, carousels, reels, stories. The account's content is classified under fashion, fashion, beauty-tips, ootd. Bio: β€œI share what I wear and love from a crumbling Regency manor in the Cotswolds πŸ’Œ @my_regency_manor β€’fashion + beauty over 40 β€’shop my Instag…”

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AI quality check on @shnordic

97/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@shnordic's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@shnordic's audience

Audience snapshot

20% male Β· 80% female

Core age group35-44

The audience of Susanna Hawkins skews predominantly female, with a notable male audience representation of 0.2. The primary age group is 35-44, and the top geographical location is the United Kingdom, indicating a mature and engaged following.

Collaboration pricing

Price tierPremium

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Which brands fit Susanna Hawkins?

Brands in the fashion and beauty sectors would align well with Susanna's content, particularly those targeting a mature audience. Her sophisticated and aesthetic approach to fashion makes her an ideal partner for brands looking to reach consumers interested in style and beauty tips for individuals over 40.

Frequently asked questions

How many Instagram followers does @shnordic have?

As of July 2026, @shnordic has 1,185,889 followers (1.2M) on Instagram, follows 1,057 accounts, and has published 1,714 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @shnordic?

Verified contact details for @shnordic β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @shnordic's contact info β€” free trial β†’

How much does @shnordic charge for a sponsored post?

@shnordic sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @shnordic's net worth?

@shnordic's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.2M followers and a premium price tier in fashion, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @shnordic have fake followers?

Zaver's AI authenticity check scores @shnordic 97/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @shnordic?

@shnordic's 1.2M followers skew 20% male / 80% female, core age group 35-44. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @shnordic's report on Zaver.

Which influencers are similar to @shnordic?

Zaver lists comparable fashion creators in United Kingdom in the "Influencers like @shnordic" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.

What is the follower count?

Susanna Hawkins has 1,185,889 followers.

What is the engagement rate?

The engagement rate for Susanna's content is currently not available.

What is the collaboration pricing?

Susanna is in the premium price tier for collaborations.

What is the content niche?

Her primary niche is fashion, with secondary niches including beauty tips and outfit of the day (ootd).