Data updated: July 2026
Ed Smith ✓
@rocketandsquash · Instagram · UK · cooking
About Ed Smith
Ed Smith, known as rocketandsquash, is a chef and expert content creator in the cooking niche on Instagram. With a follower count of 108,016, he shares a variety of content including reels, static posts, carousels, and stories. His engaging and informative tone resonates with audiences, particularly around topics related to food and recipes. Ed's content often reflects a wholesome and family-friendly vibe, making it accessible to a broad audience. Some content may require brand review.
@rocketandsquash's followers & following
@rocketandsquash currently has 108,016 followers on Instagram and follows 3,503 accounts, a follower-to-following ratio of 30.84. That places the account in the mid tier of cooking creators.
@rocketandsquash's content
@rocketandsquash has published 5,315 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under cooking, food, recipes. Bio: “A Cook & Writer PECKISH 🐓 GOOD EGGS 🥚 Kids: WELCOME TO OUR TABLE Also: CRAVE; ON THE SIDE; THE BOROUGH MARKET CKBK”
AI quality check on @rocketandsquash
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@rocketandsquash's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@rocketandsquash's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience for Ed Smith skews evenly in gender, with a balanced male representation. The primary age demographic is 25-34, indicating a young adult focus. The top geographic location for his followers is the United Kingdom, suggesting a localized engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Ed Smith?
Brands in the food and cooking sectors would align well with Ed Smith's content, given his expertise and focus on recipes. His family-friendly and wholesome approach makes him a suitable partner for brands targeting home cooks and families looking for culinary inspiration.
Frequently asked questions
How many Instagram followers does @rocketandsquash have?
As of July 2026, @rocketandsquash has 108,016 followers (108K) on Instagram, follows 3,503 accounts, and has published 5,315 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @rocketandsquash?
Verified contact details for @rocketandsquash — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @rocketandsquash's contact info — free trial →
How much does @rocketandsquash charge for a sponsored post?
@rocketandsquash sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @rocketandsquash's net worth?
@rocketandsquash's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 108K followers and a standard price tier in cooking, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @rocketandsquash have fake followers?
Zaver's AI authenticity check scores @rocketandsquash 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @rocketandsquash?
@rocketandsquash's 108K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @rocketandsquash's report on Zaver.
Which influencers are similar to @rocketandsquash?
Zaver lists comparable cooking creators in United Kingdom in the "Influencers like @rocketandsquash" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,021 vetted cooking creators with plain-English queries.
What is the follower count?
Ed Smith has 108,016 followers.
What is the engagement rate?
The engagement rate for Ed Smith is currently not available.
What is the collaboration pricing?
Ed Smith is in the standard price tier for collaborations.
What is the content niche?
Ed Smith primarily focuses on cooking, with additional content in food and recipes.
