Data updated: July 2026

Rob Mills β
@robmillsymills Β· Instagram Β· AU Β· entertainment
About Rob Mills
Rob Mills is an Australian actor and entertainer known for his role as Dr. Pomatter in the musical 'Waitress.' With a follower count of 99,648 on Instagram, he engages his audience through a variety of content formats, including reels, stories, and live-streams. His content often reflects a wholesome and authentic vibe, showcasing his passion for music and entertainment. Some content may require brand review.
@robmillsymills's followers & following
@robmillsymills currently has 99,648 followers on Instagram and follows 5,228 accounts, a follower-to-following ratio of 19.06. That places the account in the micro tier of entertainment creators.
@robmillsymills's content
@robmillsymills has published 2,598 posts to date, working across reels, stories, static-posts, live-streams. The account's content is classified under entertainment, music. Bio: βDr Pomatter in @waitressau Lover of all things joyful. inc @georgie_tunny Ambassador: β’@theacmf πΆβ
AI quality check on @robmillsymills
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@robmillsymills's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@robmillsymills's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
Rob Mills' audience is evenly split in gender, with a notable skew towards the male demographic. The primary age group of his followers is 25-34, and the majority are based in Australia, indicating a localized engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Rob Mills?
Brands in the entertainment and music sectors align well with Rob Mills due to his established presence in these niches. His authentic and entertaining approach can effectively resonate with audiences seeking feel-good content.
Frequently asked questions
How many Instagram followers does @robmillsymills have?
As of July 2026, @robmillsymills has 99,648 followers (100K) on Instagram, follows 5,228 accounts, and has published 2,598 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @robmillsymills?
Verified contact details for @robmillsymills β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @robmillsymills's contact info β free trial β
How much does @robmillsymills charge for a sponsored post?
@robmillsymills sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @robmillsymills's net worth?
@robmillsymills's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 100K followers and a standard price tier in entertainment, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @robmillsymills have fake followers?
Zaver's AI authenticity check scores @robmillsymills 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @robmillsymills?
@robmillsymills's 100K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @robmillsymills's report on Zaver.
Which influencers are similar to @robmillsymills?
Zaver lists comparable entertainment creators in Australia in the "Influencers like @robmillsymills" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 61,892 vetted entertainment creators with plain-English queries.
What is the follower count?
Rob Mills has 99,648 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Rob Mills is in the standard price tier for collaborations.
What is the content niche?
His primary niche is entertainment, with a secondary focus on music.
Influencers like @robmillsymills
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
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