Data updated: July 2026

Otto (GmbH & Co. KGaA) โ
@otto_de ยท Instagram ยท Hamburg, DE ยท ecommerce
About Otto (GmbH & Co. KGaA)
@otto_de's followers & following
@otto_de currently has 449,595 followers on Instagram and follows 50 accounts, a follower-to-following ratio of 8,991.9. That places the account in the mid tier of ecommerce creators.
@otto_de's content
@otto_de has published 2,713 posts to date, working across static-posts, reels, carousels, stories. The account's content is classified under ecommerce, fashion, home-decor. Bio: โDein Leben, deine Vielfalt. Finde, was zu dir passt! ๐๏ธโ
AI quality check on @otto_de
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@otto_de's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@otto_de's audience
Audience snapshot
45% male ยท 55% female
Core age group25-34
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate โ free trialWhich brands fit Otto (GmbH & Co. KGaA)?
Frequently asked questions
How many Instagram followers does @otto_de have?
As of July 2026, @otto_de has 449,595 followers (450K) on Instagram, follows 50 accounts, and has published 2,713 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @otto_de?
Verified contact details for @otto_de โ including business email where available โ are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @otto_de's contact info โ free trial โ
How much does @otto_de charge for a sponsored post?
@otto_de sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ
What is @otto_de's net worth?
@otto_de's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 450K followers and a standard price tier in ecommerce, brand collaborations are a meaningful income stream โ Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ
Does @otto_de have fake followers?
Zaver's AI authenticity check scores @otto_de 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ
Who follows @otto_de?
@otto_de's 450K followers skew 45% male / 55% female, core age group 25-34. Full audience breakdowns โ age bands, gender split and country-level distribution โ are part of @otto_de's report on Zaver.
Which influencers are similar to @otto_de?
Zaver lists comparable ecommerce creators in Germany in the "Influencers like @otto_de" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 4,981 vetted ecommerce creators with plain-English queries.
Influencers like @otto_de
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsโข attempt.
See the case study โGet full insights on this creator before you spend a dollar
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