Data updated: July 2026

OnTheMarket β
@onthemarketcom Β· Instagram Β· UK Β· real-estate
About OnTheMarket
OnTheMarket is a micro influencer on Instagram, specializing in the real estate niche. With a follower count of 52,352, this creator focuses on providing informative content related to property listings and city guides. Their expertise as a real estate agent allows them to present valuable insights to potential homebuyers. The content is characterized by a professional and authoritative tone, aiming to assist followers in navigating the property market. Some content may require brand review.
@onthemarketcom's followers & following
@onthemarketcom currently has 52,352 followers on Instagram and follows 821 accounts, a follower-to-following ratio of 63.77. That places the account in the micro tier of real-estate creators.
@onthemarketcom's content
@onthemarketcom has published 2,184 posts to date, working across static-posts, carousels, stories, reels. The account's content is classified under real-estate, real-estate, city-guides. Bio: βAs a leading property portal, weβre here to help you find your dream home. Click the link below to take a closer look at the properties we'rβ¦β
AI quality check on @onthemarketcom
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@onthemarketcom's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@onthemarketcom's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience skews evenly between genders, with a primary age demographic of 25-34. The top geographic location for followers is the United Kingdom, suggesting a focused engagement within this region.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit OnTheMarket?
Brands in the real estate sector, as well as those offering home-related services or products, would align well with OnTheMarket's content. Their authoritative voice and informative style make them a suitable partner for brands looking to reach potential homebuyers.
Frequently asked questions
How many Instagram followers does @onthemarketcom have?
As of July 2026, @onthemarketcom has 52,352 followers (52K) on Instagram, follows 821 accounts, and has published 2,184 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @onthemarketcom?
Verified contact details for @onthemarketcom β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @onthemarketcom's contact info β free trial β
How much does @onthemarketcom charge for a sponsored post?
@onthemarketcom sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @onthemarketcom's net worth?
@onthemarketcom's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 52K followers and a premium price tier in real-estate, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @onthemarketcom have fake followers?
Zaver's AI authenticity check scores @onthemarketcom 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @onthemarketcom?
@onthemarketcom's 52K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @onthemarketcom's report on Zaver.
Which influencers are similar to @onthemarketcom?
Zaver lists comparable real-estate creators in United Kingdom in the "Influencers like @onthemarketcom" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 15,827 vetted real-estate creators with plain-English queries.
What is the follower count?
OnTheMarket has 52,352 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Pricing varies and Zaver estimates it to be in the premium tier.
What is the content niche?
The primary niche is real estate, with a secondary focus on city guides.
Influencers like @onthemarketcom
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.