Data updated: July 2026

Melissa Penfold β
@melissa_penfold Β· Instagram Β· AU Β· fashion
About Melissa Penfold
Melissa Penfold is a journalist and style expert based in Australia, known for her contributions to the fashion niche on Instagram. With a follower count of 349,646, she shares her insights through various content formats, including static posts, carousels, long-form videos, and reels. Her expertise extends beyond fashion to encompass books and home decor, making her a versatile creator. Melissa's content is characterized by an informative and storytelling tone, appealing to an audience that values sophistication and aesthetics. Some content may require brand review.
@melissa_penfold's followers & following
@melissa_penfold currently has 349,646 followers on Instagram and follows 787 accounts, a follower-to-following ratio of 444.28. That places the account in the mid tier of fashion creators.
@melissa_penfold's content
@melissa_penfold has published 3,832 posts to date, working across static-posts, carousels, long-form-video, reels. The account's content is classified under fashion, books, home-decor. Bio: βAuthor, Journalist & Style Expert. New book, βNatural Living By Designβ available belowβ
AI quality check on @melissa_penfold
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@melissa_penfold's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@melissa_penfold's audience
Audience snapshot
20% male Β· 80% female
Core age group25-34
Melissa's audience skews predominantly female, with a significant portion aged 25-34. The majority of her followers are located in Australia, indicating a strong local presence and potential for targeted collaborations within the region.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit Melissa Penfold?
Brands in the fashion, home decor, and literary sectors align well with Melissa's expertise and audience interests. Her sophisticated and aesthetic approach makes her an ideal partner for brands seeking to connect with a discerning audience that appreciates quality and style.
Frequently asked questions
How many Instagram followers does @melissa_penfold have?
As of July 2026, @melissa_penfold has 349,646 followers (350K) on Instagram, follows 787 accounts, and has published 3,832 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @melissa_penfold?
Verified contact details for @melissa_penfold β including business email where available β are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @melissa_penfold's contact info β free trial β
How much does @melissa_penfold charge for a sponsored post?
@melissa_penfold sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @melissa_penfold's net worth?
@melissa_penfold's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 350K followers and a premium price tier in fashion, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @melissa_penfold have fake followers?
Zaver's AI authenticity check scores @melissa_penfold 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @melissa_penfold?
@melissa_penfold's 350K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @melissa_penfold's report on Zaver.
Which influencers are similar to @melissa_penfold?
Zaver lists comparable fashion creators in Australia in the "Influencers like @melissa_penfold" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is Melissa's follower count?
Melissa has 349,646 followers.
What is her engagement rate?
Engagement rate data is not available.
What is her collaboration pricing?
Melissa is in the premium price tier for collaborations.
What is her content niche?
Melissa primarily focuses on fashion, with secondary niches in books and home decor.
Influencers like @melissa_penfold
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