Data updated: July 2026

Matt Purcell ™ - The Personal Branding Sensei ✓
@mattpurcellofficial · Instagram · AU · entrepreneurship
About Matt Purcell ™ - The Personal Branding Sensei
Matt Purcell is an expert coach specializing in entrepreneurship, business tips, marketing, and personal finance. With a follower count of 172,838, he engages his audience through various content formats, including reels, static posts, carousels, stories, and long-form videos. His professional and aspirational vibe, combined with an informative and motivational tone, positions him as a credible source in his niche. Based in Australia, Matt communicates primarily in English and has built a strong presence on Instagram. Some content may require brand review.
@mattpurcellofficial's followers & following
@mattpurcellofficial currently has 172,838 followers on Instagram and follows 823 accounts, a follower-to-following ratio of 210.01. That places the account in the mid tier of entrepreneurship creators.
@mattpurcellofficial's content
@mattpurcellofficial has published 2,146 posts to date, working across reels, static-posts, carousels, stories, long-form-video. The account's content is classified under entrepreneurship, business-tips, marketing, personal-finance. Bio: “Founder: @kyu.media @socialkungfu Co-founder: @thebusinessacademyaustralia Owner: @pyrmontstudio”
AI quality check on @mattpurcellofficial
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@mattpurcellofficial's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@mattpurcellofficial's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience is evenly split between genders, with a notable skew towards individuals aged 25-34. The primary geographic location of his followers is Australia, indicating a localized engagement that can be beneficial for brands targeting this demographic.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Matt Purcell ™ - The Personal Branding Sensei?
Brands focusing on entrepreneurship, business development, and personal finance would align well with Matt Purcell's expertise. His authoritative tone and educational content style make him a suitable partner for brands looking to reach a professional audience interested in growth and financial literacy.
Frequently asked questions
How many Instagram followers does @mattpurcellofficial have?
As of July 2026, @mattpurcellofficial has 172,838 followers (173K) on Instagram, follows 823 accounts, and has published 2,146 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @mattpurcellofficial?
Verified contact details for @mattpurcellofficial — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @mattpurcellofficial's contact info — free trial →
How much does @mattpurcellofficial charge for a sponsored post?
@mattpurcellofficial sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @mattpurcellofficial's net worth?
@mattpurcellofficial's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 173K followers and a premium price tier in entrepreneurship, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @mattpurcellofficial have fake followers?
Zaver's AI authenticity check scores @mattpurcellofficial 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @mattpurcellofficial?
@mattpurcellofficial's 173K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @mattpurcellofficial's report on Zaver.
Which influencers are similar to @mattpurcellofficial?
Zaver lists comparable entrepreneurship creators in Australia in the "Influencers like @mattpurcellofficial" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 33,753 vetted entrepreneurship creators with plain-English queries.
What is the follower count?
Matt Purcell has 172,838 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Matt is in the premium price tier, but pricing may vary based on specific collaborations.
What is the content niche?
His primary niche is entrepreneurship, with secondary niches including business tips, marketing, and personal finance.
Influencers like @mattpurcellofficial
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