Data updated: July 2026
Matheus Lucena ✓
@matheus_barb_shop · Instagram · BR · haircare
About Matheus Lucena
Matheus Lucena, known as matheus_barb_shop on Instagram, is a stylist specializing in haircare. With a follower count of 137,542, he shares a variety of content, including tutorials and demonstrations that resonate with his audience. His posts often reflect an authentic and relatable vibe, showcasing his expertise in haircare while also incorporating elements of vlogs and day-in-life content. Matheus is based in Brazil and communicates primarily in Portuguese. Some content may require brand review.
@matheus_barb_shop's followers & following
@matheus_barb_shop currently has 137,542 followers on Instagram and follows 1,276 accounts, a follower-to-following ratio of 107.79. That places the account in the mid tier of haircare creators.
@matheus_barb_shop's content
@matheus_barb_shop has published 1,103 posts to date, working across reels, stories, carousels, static-posts. The account's content is classified under haircare, haircare, vlogs, day-in-life. Bio: “💈BARBEIRO💈@barbearialucena Todos os dia tem conteúdo novo 🆕 🎥💈💇🏻 🌵nordestino🌵 Barbeiro desde2021💇🏻🙌🏻💈”
AI quality check on @matheus_barb_shop
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@matheus_barb_shop's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@matheus_barb_shop's audience
Audience snapshot
70% male · 30% female
Core age group25-34
The audience is predominantly male, with a 70% gender skew. The primary age group is 25-34 years old, and the top geographic location for his followers is Brazil. This suggests a focused demographic that aligns well with haircare interests.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Matheus Lucena?
Brands in the haircare industry would be a natural fit for Matheus due to his expertise and content focus. His authentic and professional approach can effectively engage audiences looking for haircare solutions and tutorials.
Frequently asked questions
How many Instagram followers does @matheus_barb_shop have?
As of July 2026, @matheus_barb_shop has 137,542 followers (138K) on Instagram, follows 1,276 accounts, and has published 1,103 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @matheus_barb_shop?
Verified contact details for @matheus_barb_shop — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @matheus_barb_shop's contact info — free trial →
How much does @matheus_barb_shop charge for a sponsored post?
@matheus_barb_shop sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @matheus_barb_shop's net worth?
@matheus_barb_shop's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 138K followers and a standard price tier in haircare, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @matheus_barb_shop have fake followers?
Zaver's AI authenticity check scores @matheus_barb_shop 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @matheus_barb_shop?
@matheus_barb_shop's 138K followers skew 70% male / 30% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @matheus_barb_shop's report on Zaver.
Which influencers are similar to @matheus_barb_shop?
Zaver lists comparable haircare creators in Brazil in the "Influencers like @matheus_barb_shop" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 19,613 vetted haircare creators with plain-English queries.
What is the follower count?
Matheus has 137,542 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Matheus is in the standard price tier, but pricing can vary based on the specifics of the collaboration.
What is the content niche?
Matheus primarily focuses on haircare, with additional content in vlogs and day-in-life themes.
