Data updated: July 2026
Giovanna Novelli ✓
@maternandomalu · Instagram · BR · parenting
About Giovanna Novelli
Giovanna Novelli, known as maternandomalu, is a lifestyle creator on Instagram who focuses on parenting, family, and travel. With a follower count of 261,680, she shares relatable content that resonates with her audience. Her engaging style often incorporates humor and personal storytelling, making her posts feel authentic and approachable. Giovanna's content includes a variety of formats such as reels, stories, carousels, and long-form videos. Some content may require brand review.
@maternandomalu's followers & following
@maternandomalu currently has 261,680 followers on Instagram and follows 1,068 accounts, a follower-to-following ratio of 245.02. That places the account in the mid tier of parenting creators.
@maternandomalu's content
@maternandomalu has published 5,010 posts to date, working across reels, stories, carousels, long-form-video. The account's content is classified under parenting, family, travel, vlogs. Bio: “🗣️ falando com humor o que toda mãe pensa, mas nem sempre diz. 📍maternidade • vida real • viagens em família 📧 comercial.ginovelli@gmail.…”
AI quality check on @maternandomalu
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@maternandomalu's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@maternandomalu's audience
Audience snapshot
20% male · 80% female
Core age group25-34
Giovanna's audience skews slightly female, with a notable age demographic of 25-34 years. The majority of her followers are based in Brazil, indicating a strong regional focus.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Giovanna Novelli?
Brands in the parenting, family, and travel sectors may find a good fit with Giovanna. Her relatable and humorous approach can effectively engage audiences looking for authentic family-oriented content.
Frequently asked questions
How many Instagram followers does @maternandomalu have?
As of July 2026, @maternandomalu has 261,680 followers (262K) on Instagram, follows 1,068 accounts, and has published 5,010 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @maternandomalu?
Verified contact details for @maternandomalu — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @maternandomalu's contact info — free trial →
How much does @maternandomalu charge for a sponsored post?
@maternandomalu sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @maternandomalu's net worth?
@maternandomalu's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 262K followers and a standard price tier in parenting, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @maternandomalu have fake followers?
Zaver's AI authenticity check scores @maternandomalu 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @maternandomalu?
@maternandomalu's 262K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @maternandomalu's report on Zaver.
Which influencers are similar to @maternandomalu?
Zaver lists comparable parenting creators in Brazil in the "Influencers like @maternandomalu" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 15,503 vetted parenting creators with plain-English queries.
What is the follower count?
Giovanna has 261,680 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Giovanna is in the standard price tier, but pricing can vary, and Zaver estimates it.
What is the content niche?
Her primary niche is parenting, with secondary niches including family, travel, and vlogs.
