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Data updated: July 2026

Malwina Roczniok โœ“

@malwusek ยท Instagram ยท PL ยท haircare

Followers
216K
Following
1.1K
Posts
827

About Malwina Roczniok

Malwina Roczniok, known as malwusek on Instagram, is a lifestyle creator from Poland with a focus on haircare, beauty tips, makeup, and fashion. With 215,710 followers, she shares a variety of content formats including reels, stories, and carousels. Her engaging approach often combines tutorial and promotional tones, appealing to an audience interested in aesthetic and trendy lifestyles. Some content may require brand review.

@malwusek's followers & following

216K

@malwusek currently has 215,710 followers on Instagram and follows 1,094 accounts, a follower-to-following ratio of 197.18. That places the account in the mid tier of haircare creators.

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@malwusek's content

827

@malwusek has published 827 posts to date, working across reels, stories, carousels. The account's content is classified under haircare, beauty-tips, makeup, fashion. Bio: โ€œ๐ŸŽฌaktorka teatralna i telewizyjna ๐Ÿ’‹lifestyle โ€ข beauty โ€ข haircare TikTok: malwusek96 @lamicosmetics_ โ€žMalwinaโ€ -10%โ€

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AI quality check on @malwusek

94/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@malwusek's rankings on Zaver

1,655thin haircareof 19,613 vetted creatorsSee full ranking โ†’798thin Polandof 5,397 vetted creatorsSee full ranking โ†’

Based on follower count among creators that passed Zaver's indexing quality bar.

@malwusek's audience

Audience snapshot

50% male ยท 50% female

Core age group25-34

Malwina's audience exhibits a balanced gender distribution with a slight male skew at 0.5. The primary age group is 25-34, indicating a mature demographic. Her top geographical audience is located in Poland.

Collaboration pricing

Price tierstandard

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Which brands fit Malwina Roczniok?

Brands in the beauty, haircare, and fashion sectors may find a suitable partnership with Malwina due to her established presence in these niches. Her lifestyle content aligns well with products aimed at enhancing personal aesthetics.

Frequently asked questions

How many Instagram followers does @malwusek have?

As of July 2026, @malwusek has 215,710 followers (216K) on Instagram, follows 1,094 accounts, and has published 827 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @malwusek?

Verified contact details for @malwusek โ€” including business email where available โ€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @malwusek's contact info โ€” free trial โ†’

How much does @malwusek charge for a sponsored post?

@malwusek sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ†’

What is @malwusek's net worth?

@malwusek's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 216K followers and a standard price tier in haircare, brand collaborations are a meaningful income stream โ€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ†’

Does @malwusek have fake followers?

Zaver's AI authenticity check scores @malwusek 94/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ†’

Who follows @malwusek?

@malwusek's 216K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns โ€” age bands, gender split and country-level distribution โ€” are part of @malwusek's report on Zaver.

Which influencers are similar to @malwusek?

Zaver lists comparable haircare creators in Poland in the "Influencers like @malwusek" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 19,613 vetted haircare creators with plain-English queries.

What is Malwina's follower count?

Malwina has 215,710 followers.

What is her engagement rate?

The engagement rate is currently not available.

What is her collaboration pricing?

Malwina is in the standard price tier, but pricing can vary and Zaver estimates it.

What is her content niche?

Her primary niche is haircare, with secondary focuses on beauty tips, makeup, and fashion.