Data updated: July 2026

lily βœ“

@lily_bowman Β· Instagram Β· AU Β· fashion

Followers
1.3M
Following
919
Posts
1.1K

About lily

Lily is a lifestyle creator based in Australia, primarily focusing on the fashion niche. With a substantial following of 1,267,594 on Instagram, she engages her audience through various content formats, including reels, static posts, carousels, and stories. Her content often reflects a glamorous and aspirational vibe, appealing to a broad audience interested in fashion, fitness, and beauty tips. Some content may require brand review.

@lily_bowman's followers & following

1.3M

@lily_bowman currently has 1,267,594 followers on Instagram and follows 919 accounts, a follower-to-following ratio of 1,379.32. That places the account in the mega tier of fashion creators.

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@lily_bowman's content

1.1K

@lily_bowman has published 1,144 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under fashion, fashion, fitness, beauty-tips. Bio: β€œSyd, Aus @lilysocial @bwmnactive lilybowman@vivemanagement.com.au”

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AI quality check on @lily_bowman

90/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@lily_bowman's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@lily_bowman's audience

Audience snapshot

25% male Β· 75% female

Core age group25-34

Lily's audience skews slightly female, with 25% identifying as male. The primary age demographic is 25-34, and the top geographic location of her followers is Australia. This suggests a young adult audience interested in lifestyle content.

Collaboration pricing

Price tierPremium

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Which brands fit lily?

Brands in the fashion, fitness, and beauty sectors align well with Lily's content. Her focus on lifestyle and her authentic engagement with followers make her a suitable partner for brands looking to connect with a young, trend-conscious audience.

Frequently asked questions

How many Instagram followers does @lily_bowman have?

As of July 2026, @lily_bowman has 1,267,594 followers (1.3M) on Instagram, follows 919 accounts, and has published 1,144 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @lily_bowman?

Verified contact details for @lily_bowman β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @lily_bowman's contact info β€” free trial β†’

How much does @lily_bowman charge for a sponsored post?

@lily_bowman sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @lily_bowman's net worth?

@lily_bowman's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.3M followers and a premium price tier in fashion, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @lily_bowman have fake followers?

Zaver's AI authenticity check scores @lily_bowman 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @lily_bowman?

@lily_bowman's 1.3M followers skew 25% male / 75% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @lily_bowman's report on Zaver.

Which influencers are similar to @lily_bowman?

Zaver lists comparable fashion creators in Australia in the "Influencers like @lily_bowman" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.

What is the follower count?

Lily has 1,267,594 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Lily is in the premium price tier, but specific pricing may vary.

What is the content niche?

Lily primarily focuses on fashion, with secondary niches in fitness and beauty tips.