Data updated: July 2026
Johanna Basford ✓
@johannabasford · Instagram · UK · art
About Johanna Basford
Johanna Basford is an artist and educator based in the UK, known for her expertise in illustration and coloring book creation. With a follower count of 214,698 on Instagram, she shares a variety of content including reels, static posts, carousels, and stories. Her biography highlights her focus on drawing and coloring tips, as well as providing glimpses into her studio. Johanna's content is characterized by an educational and informative tone, appealing to those interested in art and DIY projects. Some content may require brand review.
@johannabasford's followers & following
@johannabasford currently has 214,698 followers on Instagram and follows 8 accounts, a follower-to-following ratio of 26,837.25. That places the account in the mid tier of art creators.
@johannabasford's content
@johannabasford has published 1,720 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under art. Bio: “✏️ Inky Illustrator & Colouring Book Maker. 🌟 Drawing & Colouring tips and tricks | Studio sneak peeks ✉️ Get my (sporadic but nice) Newsle…”
AI quality check on @johannabasford
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@johannabasford's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@johannabasford's audience
Audience snapshot
50% male · 50% female
Core age group18-24
Johanna's audience exhibits a balanced gender distribution, with a slight male skew of 0.5. The primary age demographic is 18-24, indicating a youthful following. The top geographic location for her audience is the UK, suggesting a strong local engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Johanna Basford?
Brands in the art and DIY sectors may find a fitting collaboration with Johanna Basford due to her focus on educational content and her established presence in the creative community. Her aesthetic and wholesome vibe aligns well with brands seeking to connect with a creative audience.
Frequently asked questions
How many Instagram followers does @johannabasford have?
As of July 2026, @johannabasford has 214,698 followers (215K) on Instagram, follows 8 accounts, and has published 1,720 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @johannabasford?
Verified contact details for @johannabasford — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @johannabasford's contact info — free trial →
How much does @johannabasford charge for a sponsored post?
@johannabasford sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @johannabasford's net worth?
@johannabasford's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 215K followers and a standard price tier in art, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @johannabasford have fake followers?
Zaver's AI authenticity check scores @johannabasford 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @johannabasford?
@johannabasford's 215K followers skew 50% male / 50% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @johannabasford's report on Zaver.
Which influencers are similar to @johannabasford?
Zaver lists comparable art creators in United Kingdom in the "Influencers like @johannabasford" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 40,491 vetted art creators with plain-English queries.
What is the follower count?
Johanna Basford has 214,698 followers.
What is the engagement rate?
The engagement rate for Johanna Basford is not available.
What is the collaboration pricing?
Johanna is in the standard price tier for collaborations.
What is the content niche?
Her primary niche is art, with a focus on educational content.
