Data updated: July 2026

변정수 pyeonjungsu ✓
@hoyatoya · Instagram · KR · fashion
About 변정수 pyeonjungsu
변정수 pyeonjungsu, known as hoyatoya, is a model and entertainer based in South Korea. With a follower count of 390,492, she shares content primarily focused on fashion, along with beauty tips and fitness. Her Instagram presence includes a variety of formats such as reels, stories, and static posts, showcasing a glamorous and trendy aesthetic. Some content may require brand review.
@hoyatoya's followers & following
@hoyatoya currently has 390,492 followers on Instagram and follows 305 accounts, a follower-to-following ratio of 1,280.3. That places the account in the mid tier of fashion creators.
@hoyatoya's content
@hoyatoya has published 17,539 posts to date, working across reels, stories, static-posts. The account's content is classified under fashion, beauty-tips, fitness. Bio: “Model! Actress! hoyatoyacompanyCEO! 🩵6.8🔝롤리 마사지기 🩵6.11🔝효소혁명 /그리니팅 스무드 🩵6.15🔜빌딘 몸매관리”
AI quality check on @hoyatoya
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@hoyatoya's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@hoyatoya's audience
Audience snapshot
30% male · 70% female
Core age group18-24
The audience skews slightly male at 30% and primarily falls within the 18-24 age range. The top geographic location for her followers is South Korea, indicating a concentrated local engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit 변정수 pyeonjungsu?
Brands in the fashion, beauty, and fitness sectors would align well with this creator due to her established niche and content style. Her promotional and conversational tone can effectively engage audiences interested in these areas.
Frequently asked questions
How many Instagram followers does @hoyatoya have?
As of July 2026, @hoyatoya has 390,492 followers (390K) on Instagram, follows 305 accounts, and has published 17,539 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @hoyatoya?
Verified contact details for @hoyatoya — including business email where available — are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @hoyatoya's contact info — free trial →
How much does @hoyatoya charge for a sponsored post?
@hoyatoya sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @hoyatoya's net worth?
@hoyatoya's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 390K followers and a standard price tier in fashion, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @hoyatoya have fake followers?
Zaver's AI authenticity check scores @hoyatoya 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @hoyatoya?
@hoyatoya's 390K followers skew 30% male / 70% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @hoyatoya's report on Zaver.
Which influencers are similar to @hoyatoya?
Zaver lists comparable fashion creators in South Korea in the "Influencers like @hoyatoya" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is the follower count?
The creator has 390,492 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated pricing tier is standard, but actual pricing may vary.
What is the content niche?
The primary niche is fashion, with secondary niches in beauty tips and fitness.
Influencers like @hoyatoya
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Records™ attempt.
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