Data updated: July 2026

Hanako編集部 ✓
@hanako_magazine · Instagram · JP · food
About Hanako編集部
Hanako編集部 operates the official Instagram account for the magazine 'Hanako', which has been publishing since 1988. The account focuses on providing reliable and established information about food and travel, particularly emphasizing gourmet and dessert content. With a significant media presence, including 6,754 posts, Hanako編集部 maintains an authoritative and professional tone, delivering informative storytelling through various content formats such as static posts, carousels, stories, and reels. Some content may require brand review.
@hanako_magazine's followers & following
@hanako_magazine currently has 188,552 followers on Instagram and follows 138 accounts, a follower-to-following ratio of 1,366.32. That places the account in the mid tier of food creators.
@hanako_magazine's content
@hanako_magazine has published 6,754 posts to date, working across static-posts, carousels, stories, reels. The account's content is classified under food, restaurant-reviews, desserts. Bio: “1988年創刊、マガジンハウスの食と旅の雑誌『Hanako』公式アカウント。 はずさない、信頼の定番のグルメ・スイーツ情報を毎日発信。 🧁【毎月更新】 #ぼる塾田辺智加のスイーツ推しエントリー 。 📅【毎月更新】 #神田愛花の間違いない街銀座”
AI quality check on @hanako_magazine
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@hanako_magazine's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@hanako_magazine's audience
Audience snapshot
40% male · 60% female
Core age group25-34
The audience skews slightly male at 0.4 and primarily falls within the 25-34 age range. The top geographic location for the audience is Japan, indicating a localized focus that aligns with the creator's content niche in food and travel.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Hanako編集部?
Brands in the food, dessert, and travel sectors would align well with Hanako編集部's content. The creator's expertise and authoritative voice can effectively communicate brand messages, particularly for products that emphasize quality and culinary experiences.
Frequently asked questions
How many Instagram followers does @hanako_magazine have?
As of July 2026, @hanako_magazine has 188,552 followers (189K) on Instagram, follows 138 accounts, and has published 6,754 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @hanako_magazine?
Verified contact details for @hanako_magazine — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @hanako_magazine's contact info — free trial →
How much does @hanako_magazine charge for a sponsored post?
@hanako_magazine sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @hanako_magazine's net worth?
@hanako_magazine's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 189K followers and a premium price tier in food, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @hanako_magazine have fake followers?
Zaver's AI authenticity check scores @hanako_magazine 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @hanako_magazine?
@hanako_magazine's 189K followers skew 40% male / 60% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @hanako_magazine's report on Zaver.
Which influencers are similar to @hanako_magazine?
Zaver lists comparable food creators in Japan in the "Influencers like @hanako_magazine" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 24,300 vetted food creators with plain-English queries.
What is the follower count?
Hanako編集部 has 188,552 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is premium.
What is the content niche?
Hanako編集部 primarily focuses on food, with secondary niches in restaurant reviews and desserts.
Influencers like @hanako_magazine
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Records™ attempt.
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