Data updated: July 2026

Fraser Fitzgerald | Plant-Based Chef βœ“

@frasercooks Β· Instagram Β· CA Β· cooking

Followers
581K
Following
3.3K
Posts
2.4K

About Fraser Fitzgerald | Plant-Based Chef

Fraser Fitzgerald is a plant-based chef known for his comforting recipes and insights into life as a millennial dad. Operating on Instagram under the handle 'frasercooks', he has cultivated a substantial following of 580,921. His content primarily focuses on cooking, with secondary niches in veganism, recipes, and healthy eating. Fraser's approach is characterized by a friendly and informative tone, appealing to an audience that appreciates relatable and wholesome content. Some content may require brand review.

@frasercooks's followers & following

581K

@frasercooks currently has 580,921 followers on Instagram and follows 3,306 accounts, a follower-to-following ratio of 175.72. That places the account in the macro tier of cooking creators.

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@frasercooks's content

2.4K

@frasercooks has published 2,367 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under cooking, vegan, recipes, healthy-eating. Bio: β€œComforting plant based recipes + life as a millennial dad Let’s work together: hello@frasercooks.com πŸ“Hamilton”

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AI quality check on @frasercooks

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@frasercooks's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@frasercooks's audience

Audience snapshot

50% male Β· 50% female

Core age group25-34

Fraser's audience is evenly split between genders, with a notable age skew towards individuals aged 25-34. The majority of his followers are based in Canada, indicating a strong local connection.

Collaboration pricing

Price tierstandard

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Which brands fit Fraser Fitzgerald | Plant-Based Chef?

Brands in the food, health, and wellness sectors would align well with Fraser's content. His focus on plant-based cooking and healthy eating makes him a suitable partner for companies that promote similar values and products.

Frequently asked questions

How many Instagram followers does @frasercooks have?

As of July 2026, @frasercooks has 580,921 followers (581K) on Instagram, follows 3,306 accounts, and has published 2,367 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @frasercooks?

Verified contact details for @frasercooks β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @frasercooks's contact info β€” free trial β†’

How much does @frasercooks charge for a sponsored post?

@frasercooks sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @frasercooks's net worth?

@frasercooks's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 581K followers and a standard price tier in cooking, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @frasercooks have fake followers?

Zaver's AI authenticity check scores @frasercooks 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @frasercooks?

@frasercooks's 581K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @frasercooks's report on Zaver.

Which influencers are similar to @frasercooks?

Zaver lists comparable cooking creators in Canada in the "Influencers like @frasercooks" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,021 vetted cooking creators with plain-English queries.

What is the follower count?

Fraser has 580,921 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Fraser is in the standard price tier; pricing may vary based on collaboration specifics.

What is the content niche?

Fraser's primary niche is cooking, with a focus on vegan recipes and healthy eating.