Data updated: July 2026
CATHERINE KARIUKI β
@fashionablestepmum Β· Instagram Β· fashion
About CATHERINE KARIUKI
Catherine Kariuki, known as 'The Fashionable Step Mum', is a lifestyle creator on Instagram with a focus on fashion, home decor, and interior design. With a follower count of 156,956, she shares her passion for beautiful spaces and personal style through various content formats, including static posts, carousels, and reels. Her authentic and relatable tone resonates with her audience, who appreciate her storytelling approach. Some content may require brand review.
@fashionablestepmum's followers & following
@fashionablestepmum currently has 156,956 followers on Instagram and follows 1,863 accounts, a follower-to-following ratio of 84.25. That places the account in the mid tier of fashion creators.
@fashionablestepmum's content
@fashionablestepmum has published 2,655 posts to date, working across static-posts, carousels, reels. The account's content is classified under fashion, home-decor, interior-design. Bio: ββTheβ Fashionable Step Mum Bold β’ Authentic β’ Brave A lover of beautiful spaces and a kind ambassador An anthophile Creative space @_irsβ¦β
AI quality check on @fashionablestepmum
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@fashionablestepmum's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@fashionablestepmum's audience
Audience snapshot
20% male Β· 80% female
Core age group25-34
Catherine's audience skews slightly male at 20%, with a primary age range of 25-34. The top geographical location of her followers is Kenya, suggesting a localized engagement while still appealing to a broader audience interested in lifestyle and fashion.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit CATHERINE KARIUKI?
Brands in the fashion, home decor, and lifestyle sectors may find a good fit with Catherine. Her authentic and inspirational content style aligns well with brands looking to connect with an audience that values aesthetics and personal storytelling.
Frequently asked questions
How many Instagram followers does @fashionablestepmum have?
As of July 2026, @fashionablestepmum has 156,956 followers (157K) on Instagram, follows 1,863 accounts, and has published 2,655 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @fashionablestepmum?
Verified contact details for @fashionablestepmum β including business email where available β are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @fashionablestepmum's contact info β free trial β
How much does @fashionablestepmum charge for a sponsored post?
@fashionablestepmum sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @fashionablestepmum's net worth?
@fashionablestepmum's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 157K followers and a standard price tier in fashion, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @fashionablestepmum have fake followers?
Zaver's AI authenticity check scores @fashionablestepmum 92/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @fashionablestepmum?
@fashionablestepmum's 157K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @fashionablestepmum's report on Zaver.
Which influencers are similar to @fashionablestepmum?
Zaver lists comparable fashion creators in the "Influencers like @fashionablestepmum" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is the follower count?
Catherine has 156,956 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Catherine is in the standard price tier, but pricing can vary based on specific collaboration details.
What is the content niche?
Catherine primarily focuses on fashion, with secondary niches in home decor and interior design.
