Data updated: July 2026

Ellie Downie MBE โœ“

@elliedownie ยท Instagram ยท UK ยท yoga

Followers
74K
Following
5.4K
Posts
739

About Ellie Downie MBE

Ellie Downie MBE is a UK-based expert trainer specializing in yoga and fitness. With a follower count of 74,005, she operates within the micro influencer category, sharing her knowledge and expertise through various content formats, including reels, stories, and long-form videos. As the founder of Embrace Studio and a Lululemon ambassador, Ellie combines her professional background as an Olympian and certified personal trainer to provide educational and supportive content. Some content may require brand review.

@elliedownie's followers & following

74K

@elliedownie currently has 74,005 followers on Instagram and follows 5,433 accounts, a follower-to-following ratio of 13.62. That places the account in the micro tier of yoga creators.

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@elliedownie's content

739

@elliedownie has published 739 posts to date, working across reels, stories, static-posts, long-form-video. The account's content is classified under yoga, fitness, yoga-wellness. Bio: โ€œFounder @embracestudio_ ๐Ÿง˜๐Ÿฝโ€โ™€๏ธ @lululemon ambassador ๐Ÿ‹ Olympian | Reformer Pilates | L3 PT โ€ข Pre/Postnatal โ€ข @altis CPD ๐Ÿ“ง naomi@offlimiโ€ฆโ€

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AI quality check on @elliedownie

98/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@elliedownie's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@elliedownie's audience

Audience snapshot

25% male ยท 75% female

Core age group25-34

Ellie's audience skews slightly male at 25%, with a primary age demographic of 25-34. The majority of her followers are located in Great Britain, indicating a strong local engagement.

Collaboration pricing

Price tierPremium

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Which brands fit Ellie Downie MBE?

Brands in the wellness, fitness, and lifestyle sectors would align well with Ellie Downie's content. Her expertise in yoga and fitness, combined with her authentic and motivational tone, makes her a suitable partner for brands aiming to connect with health-conscious consumers.

Frequently asked questions

How many Instagram followers does @elliedownie have?

As of July 2026, @elliedownie has 74,005 followers (74K) on Instagram, follows 5,433 accounts, and has published 739 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @elliedownie?

Verified contact details for @elliedownie โ€” including business email where available โ€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @elliedownie's contact info โ€” free trial โ†’

How much does @elliedownie charge for a sponsored post?

@elliedownie sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ†’

What is @elliedownie's net worth?

@elliedownie's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 74K followers and a premium price tier in yoga, brand collaborations are a meaningful income stream โ€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ†’

Does @elliedownie have fake followers?

Zaver's AI authenticity check scores @elliedownie 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ†’

Who follows @elliedownie?

@elliedownie's 74K followers skew 25% male / 75% female, core age group 25-34. Full audience breakdowns โ€” age bands, gender split and country-level distribution โ€” are part of @elliedownie's report on Zaver.

Which influencers are similar to @elliedownie?

Zaver lists comparable yoga creators in United Kingdom in the "Influencers like @elliedownie" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 1,897 vetted yoga creators with plain-English queries.

What is the follower count?

Ellie Downie has 74,005 followers.

What is the engagement rate?

Engagement rate data is not available.

What is the collaboration pricing?

Ellie is in the premium price tier for collaborations.

What is the content niche?

Ellie's primary niche is yoga, with secondary focuses on fitness and wellness.