Data updated: July 2026

BUYMA(バイマ)

@buyma_official · Instagram · Shibuya, JP · ecommerce

Followers
199K
Following
294
Posts
1.3K

About BUYMA(バイマ)

BUYMA(バイマ) is an Instagram creator based in Shibuya, Japan, who operates an official account for the e-commerce platform BUYMA. With a follower count of 198,703, this lifestyle entrepreneur focuses on providing informative content related to fashion and deals. The creator engages with a diverse audience through various content formats, including static posts, carousels, reels, and stories. Some content may require brand review.

@buyma_official's followers & following

199K

@buyma_official currently has 198,703 followers on Instagram and follows 294 accounts, a follower-to-following ratio of 675.86. That places the account in the mid tier of ecommerce creators.

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@buyma_official's content

1.3K

@buyma_official has published 1,257 posts to date, working across static-posts, carousels, reels, stories. The account's content is classified under ecommerce, ecommerce, fashion, deals-offers. Bio: “世界中のトレンドをお得にGETできる通販サイト「BUYMA」公式アカウント🛍️ 「サイトだとサイズがわかりづらい」「商品の違いがわからない」「色展開は?」その悩み、公式アカウントが解決します🙆‍♀️ @buyma_mens_official ⇦BUYMAメンズアカウント”

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AI quality check on @buyma_official

98/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@buyma_official's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@buyma_official's audience

Audience snapshot

45% male · 55% female

Core age group25-34

The audience skews slightly male at 0.45, predominantly within the 25-34 age range. The top geographical location is Japan, indicating a localized and potentially engaged follower base.

Collaboration pricing

Price tierstandard

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Which brands fit BUYMA(バイマ)?

Brands in the e-commerce and fashion sectors may find alignment with BUYMA(バイマ), as the creator's content is centered around trends and offers. This focus on deals and fashion makes the creator suitable for partnerships that emphasize value and style.

Frequently asked questions

How many Instagram followers does @buyma_official have?

As of July 2026, @buyma_official has 198,703 followers (199K) on Instagram, follows 294 accounts, and has published 1,257 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @buyma_official?

Verified contact details for @buyma_official — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @buyma_official's contact info — free trial →

How much does @buyma_official charge for a sponsored post?

@buyma_official sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →

What is @buyma_official's net worth?

@buyma_official's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 199K followers and a standard price tier in ecommerce, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →

Does @buyma_official have fake followers?

Zaver's AI authenticity check scores @buyma_official 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →

Who follows @buyma_official?

@buyma_official's 199K followers skew 45% male / 55% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @buyma_official's report on Zaver.

Which influencers are similar to @buyma_official?

Zaver lists comparable ecommerce creators in Japan in the "Influencers like @buyma_official" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 4,981 vetted ecommerce creators with plain-English queries.

What is the follower count?

BUYMA(バイマ) has 198,703 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

The estimated price tier for collaborations is standard.

What is the content niche?

The primary niche is e-commerce, with secondary niches in fashion and deals-offers.